Gloria M. Goytia
CULVER CITY,CA
Summary
Successful Economic Development Professional offering ten years of experience in developing and planning various development projects according to resident needs and regulations. Precise in conducting surveys, gathering information and devising plans. Collaborative in communicating with leaders to attain permission and approvals by delivering detailed and engaging presentations outlining proposed projects.
Overview
52
52
years of professional experience
Work History
Auditor - Eligibility Worker II
LA County Department Of Public Social Services
Los Angeles, CA
08.2014 - Current
- Audited public eligibility for DPSS programs using confidential government databases.
- Fostered collaboration between general public, District Office and myself through clear and concise communication.
- Verified data integrity and accuracy for eligibility in various social services programs Housing, Medical, General Relief, and other Housing Pilot programs.
- Maintained client base of approximately 2,000 cases , maximum caseload
- LA County Spanish Certified
- Produced and reviewed daily report for submission to supervisor and internal controls .
- Developed and enforced eligibility and audit policies and administrative and technical functions.
- Complied with established internal procedures by examining reports, processes, and documentation.
Economic Development Manager
Economic Development Consulting
Irvine, CA
07.2008 - 04.2014
- Co Executed Project Management of City of Redondo Beach: with CEO Stan Hoffman, directed feasibility analysis of retail, housing, fiscal, community to build Redondo Beach Pier Attraction.
- Led and self-managed team in development project, community strategy and prospective impact.
- Conducted survey to assess residents' perceptions and opinions about significant redevelopment.
- Produced report, project timeline, feasibility of fiscal revenues. Presented it to consultants, Redondo Beach Economic Development Department, planning commission, stakeholders and neighboring community with impressive 95% approval converging community of 65,000 neighboring residents needs with developers and following economic - planning policies.
- Development expanded threefold generated libraries, parks, transit, widening streets and planting trees quality amenities to city.
- Collaborated in economic development study of impact in building 50-acre commercial center City of Fontana: Conducted research. Economic marketing, and transportation logistics of proposed commercial (office/retail) development and its bonus proximity to Ontario Airport.
- Conclusion demonstrated vast Economic growth. City is in 2020 second City most populous in San Bernardino County.
- Identified plans and resources required to meet project goals and objectives by setting realistic timelines and checkpoints.
- Identified, reviewed and applied policies and procedures by exercising informed judgment to achieve optimal performance.
- Developed executive presentations and reports to facilitate project evaluation and process improvement.
Founder and CEO
Gloria' Gourmet Cookies, Inc.
Irvine, CA
10.1992 - 05.2008
- Developed 2-million-dollar annual revenue business efficiently through leadership, budgetary control, diversity management resulting in employee ownership for business growth.
- Increased customer sales 15% yearly innovative online marketing skills and customizing marketing initiatives sales for buyers.
- Introduced new matrix organizational plan with clear roles and responsibilities to enhance processes while ensuring quality and regulatory compliance. Reducing operational cost by 14%.
- Controlled accounting department on invoicing customers. Established shipping costs reduction.
- Developed reputation as efficient service provider and acknowledged as superior customer service.
- Monthly headed Board of Directors responsible strategic budget plan.
Sold business profitably.
Economic Development Consultant
City Of Oxnard
Oxnard, CA
02.1993 - 03.1995
- Developed Marketing Retail Target Market Feasibility Study for City of Oxnard doubled 100% retail sales revenues fo City.
- Structured study to attract retail business and to provide specific retailer businesses absent.
- Executed by analyses’ results facts that Oxnard residents were spending their purchasing power in neighboring cities.
- Generated through socio-economic demographic research, statistical analyses to identify retail categories whereas Oxnard residents needed in their own City. Once business categories identified, retailers’ invitations were sent, and successful retailers established, and needs met.
- Strategized with client development team members to manage budget and synchronize volunteer efforts to boost funding initiatives.
- Originated retail marketing study on First Phase; presently its growth is on its Third Phase and bringing millions of dollars implemented for State-ofart libraries, widening of promenades, improvement of schools, parks and housing
- Positioned Oxnard as leading city of Ventura County
- Retail Target Marketing Study was published by UCLA.
Economic Development Analyst
Stanley Hoffman And Associates
Los Angeles, CA
05.1985 - 08.2005
- Developed Marketing Retail Target Market Feasibility Study for City of Oxnard
- Structured study to attract retail business and to provide specific retailer businesses absent.
- Executed by analyses’ results facts that Oxnard residents were spending their purchasing power in neighboring cities.
- Executed through socio-economic demographic research, statistical analyses to identify retail categories whereas Oxnard residents needed in their own City. Once business categories identified, retailers’ invitations were sent, and successful retailers established, and needs met.
- Originated retail marketing study on First Phase 50 acre presently its growth is on its Third Phase 100 acre of Retail Space and bringing millions of dollars implemented for State-ofart libraries, widening of promenades, improvement of schools, parks and housing
- Positioned Oxnard as leading city of Ventura County
- Retail Target Marketing Study was published by UCLA.
Education
Master of Arts - Economic Development
UCLA University of California At Los Angeles
Los Angeles, CA06.1988
Bachelor of Arts - Art And Architectural History
UCLA
Los Angeles, CA06.2003
Certification - Internet And Online Marketing
University of San Francisco
San Francisco, CA02.2015
Certification - Project Management
CSULB-California State University of Long Beach
Long Beach, CA08.2014
Skills
- Process Improvement
- Relationship Development
- Operational Improvement
- Project Organization
- Statistical techniques
- Proposal Development
- Forecasting skills
- Relationship development
- Supervision
- Excel, Word, PowerPoint, Access Data Analysis Software
- Interactive Charts/Graphs
- Languages: Spanish (Native)
- French (Fluent) English (Fluent),Italian (Basic)
Timeline
Auditor - Eligibility Worker II
LA County Department Of Public Social Services
08.2014 - Current
Economic Development Manager
Economic Development Consulting
07.2008 - 04.2014
Economic Development Consultant
City Of Oxnard
02.1993 - 03.1995
Founder and CEO
Gloria' Gourmet Cookies, Inc.
10.1992 - 05.2008
Economic Development Analyst
Stanley Hoffman And Associates
05.1985 - 08.2005
Master of Arts - Economic Development
UCLA University of California At Los Angeles
Bachelor of Arts - Art And Architectural History
UCLA
Certification - Internet And Online Marketing
University of San Francisco
Certification - Project Management
CSULB-California State University of Long Beach
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