Gordon Lawson
Houston
Summary
Dynamic artist manager and creative producer with a proven track record at Stream Companies, Malone Media Group and the Houston Texans, excelling in project management and fantastic entertainment industry relationships. Spearheaded over 70 monthly major brand campaigns, and managed 200+ successful brand activations, showcasing positive energy, creativity and leadership. Demonstrates ambition and a gift for building relationships, consistently pushing the limits to go beyond expectations.
Overview
12
12
years of professional experience
Work History
Creative Producer
Stream Companies - Formerly Malone Media Group
11.2012 - Current
- Started as energetic, consistent member of social media team creating engaging weekly social media content for over 60 clients.
- Was promoted to digital production team and showcased extremely high leadership skills and creativity. Wrote and produced clever, comical online ads for MMG clients. Work was always efficient and completed in timely manner.
- Participated in meetings with producers and production crew to keep program in step with creative vision.
- Presented production ideas and determined creative scenarios for production and delivery.
- Was promoted to Tier 2 Producer, in charge of producing all of TV and radio production for Acura car brand in 12 different US regions.
- Wrote and Produced over 70 Acura radio and TV spots per month for various regions. Came up with concepts, wrote scripts, selected filming locations, cast actors or voice talent, and assisted in editing process.
- Developed into extremely valuable event coordinator as part of Tier 2 team. Contacting vendors, handling budgets, planning events, activating events and collecting leads.
- Remains positive burst of energy and warmth in office. Never missed deadlines or lost client. Continues to grow in writing and production skills.
- Attends client meetings and is able to create and effectively present storyboards and production assets to clients.
Game Day Operations - Gridiron Gang
Houston Texans
04.2012 - Current
- Coordinated and activated game day events for Texans fans.
- Worked closely with marketing department on brand awareness campaigns and fan engagement.
- Was given responsibility of hosting and managing Bud Light Plaza Pre-game show. Major game day activation involving Texans Cheerleaders, live band, Texans mascot and thousands of Texans fans.
- Successfully executed in-game activations during Texans games and displayed elite level crowd engagement and communications skills.
- Remains valued asset and talent for Houston Texans.
- Managed over 200 successful activations with increased fan engagement each season.
Education
Associate of Arts - Theater Arts
Brenau University
Gainesville, GA05.2010
Skills
- Artist Management
- Building Relationships
- Key Industry Contacts
- Leadership
- Public Speaking
- Flexibility
- Event Activation
- Expert Communication
- Project Management
- Marketing Strategies
- Attention to Detail
- TV and Film Production
- Ambition
- Digital Asset Management
- Creativity
- Copywriting
Owner of an entertainment management company named Two Flights Ent.
I've been co-owner of a management company for 5 years. I manage 2 artists, one of which is Josh Vietti, Hip Hop Violinist who has millions of streams and views. He's opened for Cardi B, The Chainsmokers and Snoop Dogg. He's been on tour in Europe with 50 Cent, and has played Carnegie Hall. This company has taken me all over the world and given me invaluable music industry contacts and experience. I've become a master negotiator, a PR guy, an A&R rep, an executive producer for multiple albums and a very well rounded leader of men, just because of this passion project.
Website: https://www.twoflightsent.com/
Timeline
Creative Producer
Stream Companies - Formerly Malone Media Group
11.2012 - Current
Game Day Operations - Gridiron Gang
Houston Texans
04.2012 - Current
Associate of Arts - Theater Arts
Brenau University
Similar Profiles
Christopher O’ConnorChristopher O’Connor
Experience , Project Manager at Stream CompaniesExperience , Project Manager at Stream Companies
Kevin FullerKevin Fuller
Account Manager at Stream CompaniesAccount Manager at Stream Companies
Rahila HanifRahila Hanif
BPO Operations Executives at Deline Media Group of CompaniesBPO Operations Executives at Deline Media Group of Companies