Grace McGovern
West Des Moines,IA
Overview
3
3
years of professional experience
Work History
Digital Marketing Stategist
Zirous
11.2023 - Current
- Boosted brand awareness by developing and implementing comprehensive digital marketing campaigns.
- Analyzed campaign performance using Google Analytics, identifying areas of opportunity for growth and improvement.
- Designed visually appealing landing pages that effectively communicated product benefits and increased conversions.
- Optimized email marketing efforts through A/B testing, segmentation, and personalized messaging.
SEO Strategist
Spinutech
09.2021 - 11.2023
- Collaborated with cross-functional teams to develop and execute strategic initiatives aligned with organizational objectives.
- Provided actionable insights based on data-driven analysis, enabling informed decision-making across all levels of the organization.
- Executed strategies, collect and analyze data and results, identified trends and insights in order to achieve maximum ROI.
Social Media & Ecommerce Manager | Part-Time
Pepper Boutique
08.2021 - 08.2022
- Monitored the online presence of the company's brand to engage with users and strengthen relationships.
- Increased customer engagement through social media.
- Analyzed and reported social media and online marketing metrics.
- Set clearly defined goals to drive customer retention and brand awareness.
Education
Bachelor of Arts - Interactive Digital Studies
University of Northern Iowa
Cedar Falls, IA05.2021
Skills
- Keyword Research
- Content Strategy
- Adobe Creative Suite
- Campaign Management
- Google Analytics
- Content Strategy Development
- Microsoft Office Suite
- CMS Experience
Timeline
Digital Marketing Stategist
Zirous
11.2023 - Current
SEO Strategist
Spinutech
09.2021 - 11.2023
Social Media & Ecommerce Manager | Part-Time
Pepper Boutique
08.2021 - 08.2022
Bachelor of Arts - Interactive Digital Studies
University of Northern Iowa
Similar Profiles
Sophia MauroSophia Mauro
Seasonal Guest Seasonal at TargetSeasonal Guest Seasonal at Target
Angela AllenAngela Allen
Property Manager at Thomas Ackerman PropertiesProperty Manager at Thomas Ackerman Properties
Megan WagnerMegan Wagner
Behavioral Associate at Summit Middle SchoolBehavioral Associate at Summit Middle School
Debra DavidDebra David
Certified Pharmacy Technician at Hy-VeeCertified Pharmacy Technician at Hy-Vee
Piyush ChopraPiyush Chopra
Senior Manager- Digital Marketing Manager – (Head Digital Marketing) at EMAAR INDIASenior Manager- Digital Marketing Manager – (Head Digital Marketing) at EMAAR INDIA