Grant Purpura

Founded and lead Game Plan Socials (GPS), a social media and content agency helping brands, businesses, creators, music artists, and athletes grow through strategic content and community driven marketing.
Lead creative direction, content creation, and digital strategy across multiple platforms, focusing on audience growth, engagement, and brand positioning. Develop tailored content strategies that combine creative storytelling with performance driven insights to deliver measurable results.
Key Responsibilities & Services
• Social Media Management - Develop platform specific strategies, manage engagement, and drive organic audience growth
• Video Editing - Produce short form video content optimized for TikTok, Instagram Reels, and YouTube Shorts
• Graphic Design - Create branded visuals, promotional graphics, and cover art to support content strategy
• Content Strategy - Analyze trends, track performance, and optimize content to improve reach and engagement

• Oversee content strategy and daily execution across TikTok, Instagram, YouTube, and Facebook, driving artist growth, platform engagement, and brand awareness in the music industry.
• Key Responsibilities:
• Develop and implement tailored social media strategies for each platform.
• Create branded graphics, short-form video edits, and artist promotional content.
• Manage community engagement, audience interaction, and organic follower growth.
• Monitor analytics to optimize content performance and maximize reach.
• Key Achievements:
• Scaled TLR's artist roster from 45 to 400+ artists within one year through consistent, high-impact content creation.
• Built TikTok presence from 100 to 13,000+ followers, generating:
• 15M+ total post views
• 50K+ profile visits
• 1M+ likes and 40K+ comments
• 90% For You Page reach, with multiple viral videos
• Drove Instagram growth to 8000+ followers and surpassed 15M views by leveraging visually creative artist promotion and strategic video editing.

• Manage social media for Prep Baseball New England, boosting player visibility and engagement.
• Scout high school games, spotlighting top talent and sharing stats on social platforms.
• Design graphics for college-committed players, enhancing their online presence.
• Increase exposure for aspiring college athletes through strategic content creation.

• Managed and executed daily social media content across X, Instagram, and TikTok, driving fan engagement and growing the Miners' online presence.
• Key Achievements:
• Solely managed X account, producing real-time game highlights, graphics, and engaging fan content.
• Created and edited video content across platforms to promote games, events, and in-stadium experiences.
• Collaborated with the social team to develop creative content strategies that boosted fan interaction.
• Delivered significant growth on X during internship:
• 442K+ impressions (+748%)
• 4.5K profile visits (+1,720%)
• 275 new followers (+133%)
• 4.3K likes (+803%), 427 reposts (+462%), 215 shares (+1,244%)
• 64.4K video views (+1,234%), 65.2K media views (+1,187%)

• Founded and scaled GENY Mets Report into the #1 New York Mets fan page on X (Twitter), building an audience of 66K+ followers and reaching millions of fans with daily content.
• Key Achievements:
• Generated 40M+ monthly tweet impressions; grew follower base by 25K+ in peak year.
• Featured by MLB.com, MLB Network, ESPN, CBS, NY Post, The Athletic, Bleacher Report, Sports Illustrated, and USA Today.
• Secured brand partnerships with FanSided, FOCO, MLB Shop, SeatGeek, Homage, InTheClutch, Zipchair, BetUS, and FuboTV.
• Produced viral graphics, real-time updates, and interactive content that fueled community growth and engagement.

• Developed engaging social media content across platforms, boosting Twitter followers by 4,000.
• Enhanced Instagram presence, increasing followers by 3,000 over the summer.
• Utilized analytics tools to track growth and optimize content strategy.
• Collaborated with marketing team to align social media campaigns with brand goals.
• Improved audience engagement through targeted content creation.