Greg Ralston
Goleta,CA
Summary
Seasoned leasing consultant bringing proven skills in negotiating, preparing, and finalizing lease agreements. Meticulous, well-organized, and decisive field professional skilled at cultivating and deepening productive relationships with owners, companies, and agency representatives. Ready to bring knowledge and abilities to challenging roles with the potential for long-term career advancement and success.
Overview
40
40
years of professional experience
Work History
Leasing Consultant
Pacific Oaks Apartments / The Towbes Group
04.2017 - Current
- Greeted clients, showed apartments, and prepared leases.
- Verified tenant incomes and other information before accepting lease applications.
- Assisted prospective tenants in paperwork completion and other logistics to facilitate smooth move-in processes.
- Responded to messages and inquiries from various parties and used well-developed active listening and open-ended questioning skills to promote quick issue resolution.
- Responded to requests and scheduled appointments for property showings.
- Conducted property showings to highlight features, answer questions, and redirect concerns to close contracts.
- Kept records accurate, detailed, and fully compliant with reporting requirements to meet state, local, and federal housing requirements.
- Resolved conflicts between tenants regarding noise, encroachments, and parking.
- Wrote and submitted reports to highlight developments and statistics of occupied properties.
- Communicated effectively with owners, residents, and on-site associates.
- Generated leads for sales and rental properties through cold calls and referrals.
Resident Services Associate
Encina Meadows / The Towbes Group
04.2015 - 04.2019
- Assisted residents with transitioning into new living environment and maintained strong relationships with residents.
- Enforced policies and safety standards through building and room rounds.
- Coordinated activities and events to create safe, positive and inclusive environment.
- Provided crisis management and intervention during emergency situations.
- Collaborated with residential team to maximize effective and efficient operations.
- Developed, implemented and monitored residential policies and procedures.
- Helped develop and implement programs to foster community growth and development.
General Manager
Art's Table / On The Verge Hospitality
01.2013 - 06.2015
- Developed and implemented strategies to increase sales and profitability.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Implemented operational strategies and effectively built customer and employee loyalty.
- Developed and maintained relationships with customers and suppliers through account development.
General Manager
Venice On The Beach Hotel
02.2007 - 05.2013
- Developed and implemented strategies to increase sales and profitability.
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Maximized efficiency by coaching and mentoring personnel on management principles, industry practices, company procedures, and technology systems.
- Formulated policies and procedures to streamline operations.
- Managed budget implementations, employee evaluations, and contract details.
- Implemented operational strategies and effectively built customer and employee loyalty.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
Sales Consultant
Sears Northridge Fashion Plaza
05.2005 - 04.2007
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Provided sales and customer service assistance to walk-in traffic
- Responded to telephone and in-person requests for information.
- Followed up with existing customers to provide additional support and address concerns.
- Evaluated customer purchase requirements and recommended best-fit company offerings.
- Increased sales by fostering relationships with customers, implementing business strategies, and suggesting areas for improvement.
- Implemented up-selling strategies, encompassing recommendations of accessories and complementary purchases.
Guest Service Representative
The Four Seasons Hotel
04.1989 - 10.2002
- Resolved guest complaints and discrepancies promptly and courteously.
- Welcomed guests on arrival, displaying a professional and friendly approach.
- Responded to guest inquiries, complaints, and special requests to increase customer satisfaction.
- Oversaw fast-paced front desk operations and guests' needs at a busy facility.
- Greeted visitors and customers upon arrival, offered assistance, and answered questions to build rapport and retention.
- Collaborated with team members to handle guest requirements from check-in through check-out.
- Maintained high-level knowledge of all hotel services offered to answer guest questions.
Business Manager
Goldenvoice Concert Promotions
04.1984 - 10.1998
- Communicated with customers and vendors positively with particular attention to problem resolution.
- Created, managed, and executed business plans and communicated company vision and objectives to motivate teams.
- Assisted with the hiring process and training of new employees.
- Processed vital documentation, completed forms, and obtained appropriate insurance verification and authorization for services.
- Executed business plans to further strengthen and maximize territory sales and profits.
- Improved business profits through innovative cost containment and revenue generation techniques.
Account Executive
Bradly Mansfield Design Agency
04.1987 - 09.1990
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Qualified leads, built relationships, and executed sales strategies to drive new business.
- Executed successful sales strategies to convert leads into customers.
- Resolved issues promptly to drive satisfaction and enhance customer service.
- Strengthened customer relationships with a proactive and collaborative approach to managing needs.
- Managed sales cycle to maintain a solid customer base.
- Gained an understanding of goals, objectives, and processes to meet client business needs.
- Stayed up-to-date on emerging industry and product standards and trends to revitalize accounts.
Education
Associate of Arts - Design And Visual Communications
Santa Barbara City College
Santa Barbara, CA06.1987
Skills
- Customer Service
- Sales Techniques
- Creative Problem-Solving
- Event Planning
- Leasing and Sales
- Property Management
- Resident Retention Programs
Section name
Dedicated and accomplished athlete with over 20 years of competitive racing experience in cycling. Proven track record of success from numerous wins in USA Cycling-sanctioned events, including many podium finishes and big wins in grade A races, along with two California State Championships.
Adept at organizing and planning yearly cycling trips, specializing in conquering the most challenging climbs in both Italy and France.
Experienced hiker with a passion for exploring iconic trails, such as the alpine paths of both the Italian and French Alps. Along with some of California's renowned trails such as the Pacific Crest Trail, John Muir Trail, and Mount Baldy Trails.
My commitment to myself demonstrates a commitment to physical fitness, adventure, and a profound appreciation for nature.
Timeline
Leasing Consultant
Pacific Oaks Apartments / The Towbes Group
04.2017 - Current
Resident Services Associate
Encina Meadows / The Towbes Group
04.2015 - 04.2019
General Manager
Art's Table / On The Verge Hospitality
01.2013 - 06.2015
General Manager
Venice On The Beach Hotel
02.2007 - 05.2013
Sales Consultant
Sears Northridge Fashion Plaza
05.2005 - 04.2007
Guest Service Representative
The Four Seasons Hotel
04.1989 - 10.2002
Account Executive
Bradly Mansfield Design Agency
04.1987 - 09.1990
Business Manager
Goldenvoice Concert Promotions
04.1984 - 10.1998
Associate of Arts - Design And Visual Communications
Santa Barbara City College
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