GREG ROBESON
Fort Worth,TX
Summary
Goal-oriented marketing expert with natural talents in developing and implementing successful strategies, driving profits, increasing market shares and strengthening customer dominance. Hardworking, performance-oriented leader offering proven expertise in project development, team supervision and campaign enhancement. Prepared to bring 10+ years of progressive experience and take on challenging position with opportunity to make lasting impact on company and customer success.
Overview
9
9
years of professional experience
Work History
Manager of Recruitment
AMN Healthcare
10.2022 - Current
- Collaborated with internal teams to continuously improve recruitment processes and execute as efficiently as possible
- Lead Continued Training Series for tenured agents
- Collaborated with internal teams to continuously improve recruitment processes and drive 75% close rate
- Met with managers to discuss vacancies, applicant qualifications and characteristics of top candidates
- Built strong relationships with internal and external candidates to ensure excellent hiring experience.
- Conducted phone interviews to assess applicants relevant knowledge, skills, experience and aptitudes.
Marketing/Project Management/Senior Sales Trainer
AT&T
08.2020 - 08.2022
- Developed Marketing Strategy Generating 200% Increased Sales YoY
- Project: Established Work from Home Initiative Generating $500 Million Annual Revenue Stream
- Project: Recruiting Initiative Hiring 2000 Frontline Employees, 150 First Level Managers, 25 Second Level Managers, and 2 Third Level Managers
- Project: Expedited Training Curriculum Reducing Training Time Needed by 6-Weeks, Improved First Month Performance 31%
- Developed and implemented marketing strategies to use for launches, rebranding campaigns and promotions.
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Researched developing trends to stay updated with new ideas and marketing practices.
Sales Manager
AT&T
08.2019 - 06.2020
- Transitioned workforce to remote, improving KPIs 20-30%
- Established communication standards for remote employees
- Coordinated sales meetings to discuss targets, marketing campaigns and strategy improvements
- Analyzed sales performance, coverage, and segmentation to identify actionable findings
- Coached and counseled sales personnel, assisting with individual selling efforts and helping sales representatives reach targets.
- Executed proven strategies to hit sales quota and help company achieve goals.
- Achieved 154% of sales target by developing integrated advertising and marketing programs.
- Managed and motivated employees to be productive and engaged in work.
Sales Representative
AT&T
12.2014 - 07.2019
- Overcame objections with successful product demonstrations and persuasive communication skills
- Boosted sales by championing exclusive offers and loyalty programs
- Enhanced customer retention and fueled account growth
- Used Salesforce to document call activity, customer interactions and completed sales
- Exceeded sales objectives to capture new leads and customers
- Managed customer accounts to secure customer satisfaction and repeat business
- Trained and mentored new sales representatives.
Education
Master's - Business Administration/Marketing
Texas A&M International
Fort Worth, Texas12.2022
Bachelor's - Science Business Administration Accomplishments
Strayer University
Fort Worth, Texas12.2021
Skills
- Staff Management
- Customer Retention Strategies
- Business Needs Analysis
- Multi-Channel Campaigns
- New Business Opportunities
- Business Correspondence
- Project Management
- Client Meetings
- Entrepreneurial Leadership
- Corporate Communications
- Campaign Implementation
- Portfolio Strategy
Accomplishments
- Sales Agent Summit (President's Circle) Winner
- Sales Manager Summit (President's Circle) Winner
- Management Development Program Graduate
- Former World Record Holder
- Doctorate of Salesmanship
Timeline
Manager of Recruitment
AMN Healthcare
10.2022 - Current
Marketing/Project Management/Senior Sales Trainer
AT&T
08.2020 - 08.2022
Sales Manager
AT&T
08.2019 - 06.2020
Sales Representative
AT&T
12.2014 - 07.2019
Master's - Business Administration/Marketing
Texas A&M International
Bachelor's - Science Business Administration Accomplishments
Strayer University
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