Greg Stout
Indianapolis,IN
Summary
Dynamic Senior Manager at Comcast Advertising with a proven track record in strategic planning and cross-functional collaboration. Enhanced campaign performance through data-driven pricing optimization and mentored teams to elevate productivity. Established strong partnerships, driving innovative solutions that align with client objectives and ensure successful ad execution.
Overview
34
34
years of professional experience
Work History
Senior Manager, Yield Sports
Comcast Advertising
Indianapolis, IN
03.2023 - Current
- Led cross-functional teams to develop and implement advertising strategies aligning with client objectives.
- Optimized campaign performance through data analysis, to create pricing and inventory optimization.
- Provided strong leadership to enhance team productivity and morale.
- Established strong relationships with fellow leaders, ensuring long-term partnerships and repeat business.
- Demonstrated exceptional adaptability in navigating complex situations or rapidly changing environments with ease.
- Mentored analysts and senior analysts on my team, fostering professional development and enhancing team capabilities.
- Collaborated with Sales, Inventory Logistics, CM and AdOps to drive innovative advertising solutions for clients and ensure their buys air as scheduled.
Yield Operations Manager
Comcast Advertising
Indianapolis, IN
11.2019 - 03.2023
- Oversaw daily operations and had hands on management of the SET and other inventory utilization tools.
- Coordinated logistics and resource allocation to optimize workflow efficiency across multiple projects.
- Implemented process improvements reducing delays and enhancing overall team productivity.
- Trained and mentored staff on best practices.
Traffic Coordinator/Inventory Manager
Comcast Advertising
Indianapolis, IN
07.1992 - 11.2019
- Managed traffic scheduling for advertising campaigns, ensuring timely delivery and compliance with client specifications.
- Coordinated cross-departmental communication to streamline campaign execution and resolve issues efficiently.
- Maintained tracking systems for ad placements, enhancing visibility and accountability across teams.
- Analyzed inventory utilization.
- Communicated deadlines and established benchmarks for incremental departmental success.
- Collaborated with sales teams to align advertising strategies with client goals, enhancing overall customer satisfaction.
Education
Bachelor of Arts - Communications
Purdue University
West Lafayette, INSkills
- Strategic planning
- Cross-functional collaboration
- Operations management
- Cross-functional team coordination
- Troubleshooting and problem resolution
- Documentation and reporting
- Talent development
- Partnership development
- Team leadership
Timeline
Senior Manager, Yield Sports
Comcast Advertising
03.2023 - Current
Yield Operations Manager
Comcast Advertising
11.2019 - 03.2023
Traffic Coordinator/Inventory Manager
Comcast Advertising
07.1992 - 11.2019
Bachelor of Arts - Communications
Purdue University