Summary
Overview
Work History
Education
Timeline
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Gregory Dinas

New York

Summary

Results-driven business leader with 12+ years of experience driving growth for Fortune 500 companies across traditional and digital commerce channels. Proven track record managing multi-million dollar portfolios, building executive-level relationships, and executing strategic initiatives that deliver measurable business results. Expert in cross-functional team leadership, data-driven decision making, and scaling operations across diverse markets and cultures.

Overview

15
15
years of professional experience

Work History

Trade Account Manager

PepsiCo, Inc.
06.2025 - Current
  • Lead team of 10 direct reports (Sales Analysts) implementing data-driven strategies that optimize account performance and drive revenue growth
  • Lead outsourced ICC (Indian Capability Center) team training, coordinating comprehensive reporting methodology education and managing National Customer alignment changes through Power BI Sales Integration Dashboard updates
  • Lead quarterly business reviews with senior buyers, presenting market insights, category performance analysis, and growth opportunity recommendations
  • Negotiate promotional agreements and shelf space optimization with retail partners to maximize brand visibility and sales velocity
  • Collaborate with cross-functional teams including marketing, supply chain, and finance to align trade strategies with broader business objectives

District Sales Leader (Frito Lay Division)
11.2018 - 06.2025
  • Manage an annual portfolio exceeding $7MM across 400+ accounts, including C-Stores, Grocery Channel, Drug Channel, Club Chain, and Independent Businesses.
  • Spearhead Waste Reduction Plan, reducing waste and saving $887K (Q3-Q4 2018-2025).
  • Pioneered the role of Inventory Recovery Specialist, optimizing inventory management and preventing product staling (2022-Present).
  • Achieved Top Performer status in the country for Lays 2-Size Strategy Conversion, leading the region with 118.2% growth in the Lays category in 2023
  • Led the region in sales growth, running at 112.7% to sales plan (Q1, Q2, Q3-2024).

Field Consultant | Strategic Operations

7-Eleven Inc.
05.2017 - 10.2018
  • Led the staffing strategy and agenda for 12 locations by cultivating a culture of great customer service to help drive sales and build customer and brand loyalty
  • Worked with Acquisition Integration of Speedway, supporting newly acquired groups of stores. Duties included orientation and initial training of field organization both on-site and in overall follow up in support of operations through conversion process.
  • Operational and marketing support provided after branding completion to ensure compliance to corporate standards for both franchise and corporate locations and to provide ongoing training support as well as assist in recruiting, hiring and placement as well as conduct store visits and provide feedback for purposes of evaluating progress.

Store Manager

CVS Pharmacy
02.2012 - 05.2017
  • Increased sales by 2.5% in 2015 through optimized inventory management and effective system replenishment tools.
  • Orchestrated a district-wide employee rewards program, elevating customer service scores to the top 3% of the region.
  • Improved YTD service scores by 8%, removing the location from the underperforming list associated with service.
  • Developed monthly action plans to improve overall, individual and store performance exceeding target YTD service scores by 12%

Front Office Manager | Guest Experience Leadership

Stamford Marriott Hotel & Spa
07.2010 - 12.2011
  • Directed team of 8 associates in 506-room Five Star property, focusing on premium guest satisfaction and operational excellence
  • Managed daily operations through planning, budgeting, staffing, and supervising the Front Office associates.

Education

Bachelors of Science - Business Administration

Eastern Connecticut State University

Timeline

Trade Account Manager

PepsiCo, Inc.
06.2025 - Current

District Sales Leader (Frito Lay Division)
11.2018 - 06.2025

Field Consultant | Strategic Operations

7-Eleven Inc.
05.2017 - 10.2018

Store Manager

CVS Pharmacy
02.2012 - 05.2017

Front Office Manager | Guest Experience Leadership

Stamford Marriott Hotel & Spa
07.2010 - 12.2011

Bachelors of Science - Business Administration

Eastern Connecticut State University

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