Gwen Schanda
Senior Business Development Manager
Jupiter
Summary
Experienced and results-driven business developer with a strong background in pharmaceutical sales, higher education sales, marketing, and franchise growth. Seeking a position that allows leveraging diverse skill set and driving tangible outcomes. Known for tackling challenging roles head-on and thriving in demanding environments. Talented Business Development Executive with a high-level understanding of business, marketing, and sales strategies. Strength lies in fostering proactive relationships and identifying lucrative business opportunities to fuel competitive growth. Well-equipped to drive success in any organization with keen awareness of industry trends, practices, and customer demands.
Overview
26
26
years of professional experience
Work History
Program Manager
Zschool
Jupiter, FL
10.2020 - Current
- Company Overview: University of Tennessee, Knox
- Responsible for the overall direction, sales and implementation of university Digital Marketing and Strategic AI Certificate Programs
- 200% sales growth within the first 90 days
- Generating 30% more monthly revenue than company average
- Revenue/hour is 45% higher than company average
- 2021 – 2024: Top 10% in sales each year for all program managers nationwide
- Top producing program manager for 2024
- Identifying opportunities to utilize tuition reimbursement and training budgets for our executive courses and navigating the parameters within each organization
- Working with top industry leaders as faculty, recruiting executives for our Advisory Board, cultivating ambassadors within organizations
- Daily call tracking within a CRM
- Cross functional liaison between teams, explaining complex processes and tracking registrations throughout the process to ensure payment and communicating progress
- University of Tennessee, Knox
Founder
Next in Mind LLC
Jupiter, FL
04.2019 - 10.2020
- Founded an online platform providing resources in meditation and mindfulness for families to aid in the improvement of mental health and wellbeing
- Online course creation, lead generation, sales funnel development, focus group hosting, live stream internet sessions, online marketing, and group speaking engagements
Franchise Development Director
Scenthound Franchising LLC
Jupiter, FL
02.2018 - 04.2019
- Created franchise infrastructure for a B2C business in $70B pet industry
- Directed the development of a $400K franchise opportunity including evaluation, creation, and documentation of all company core processes
- Lead a 6-person project development team for franchise CRM, lead generation & sales
Marketing and Recruiting Manager
Scenthound LLC
Jupiter, FL
11.2012 - 02.2018
- Created marketing content and strategies with C-level leadership team
- Created and deployed digital ad campaigns through multiple media outlets
- Created content for customer-conversion drip email campaign for 4 locations
- Recruited, screened, interviewed and onboarded new employees
Self-Employed, Website Owner / Consultant
West Palm Beach, FL
01.2005 - 01.2012
- Created a consumer product review and commentary website
- Garnered attention for WPBF news feature
- Executed of several high-profile fundraising events raising approx
- $100,000 for The Quantum House, a non-profit for children needing long-term medical care
Territory Sales Manager
Bristol-Myers Squibb
West Palm Beach, FL
01.2003 - 01.2005
- Sold Pravachol, Plavix, Glucophage, Glucovance, Cefzil, and Tequin to primary care physicians, cardiologists, endocrinologists and infect
- Disease physicians
- Top 15% of regional rankings
- Consistent execution on business plans to significantly increase market share
Territory Sales Manager
Merck Pharmaceuticals
West Palm Beach, FL
01.2000 - 01.2003
- Sold Zocor, Vioxx, Maxalt to primary care physicians and cardiologists
- Rookie of the Year South Florida 2001
- Highest Total Geography PPO South Florida 2001
- Highest Zocor Share Change PPO South Florida 2001
Territory Sales Manager (contract)
Roche Pharmaceuticals
West Palm Beach, FL
01.1999 - 01.2000
- Sold Tamiflu, Xenical, and Rocephin to PCP and infectious disease physicians
- Top 20% contracted sales force rankings
Education
Bachelor of Science - Recreation Management, Business
University of New Hampshire
Durham, NHSkills
- Sales and Marketing
- Project Management
- Expert Writing/Communication
Relationship building
Business development
Program leadership
Training and development
Professional writing
Timeline
Program Manager
Zschool
10.2020 - Current
Founder
Next in Mind LLC
04.2019 - 10.2020
Franchise Development Director
Scenthound Franchising LLC
02.2018 - 04.2019
Marketing and Recruiting Manager
Scenthound LLC
11.2012 - 02.2018
Self-Employed, Website Owner / Consultant
01.2005 - 01.2012
Territory Sales Manager
Bristol-Myers Squibb
01.2003 - 01.2005
Territory Sales Manager
Merck Pharmaceuticals
01.2000 - 01.2003
Territory Sales Manager (contract)
Roche Pharmaceuticals
01.1999 - 01.2000
Bachelor of Science - Recreation Management, Business
University of New Hampshire