GYO BALAVADZE
Fashion Designer / Creative/Art Director
New York,NY
Summary
Fashion Designer with exquisitely designed collections. Familiar with complete product creation life cycle from initial concept to retail sales. Skilled in artistic vision, visual merchandising, content creation, and fabric selection. Excel at communication and adaptability.
Overview
5
5
years of professional experience
5
5
years of post-secondary education
Work History
Founder & Creative Director
GYO BAL
New York
08.2020 - Current
- Identified potential partnerships to expand the reach of the business.
- Oversaw the development and maintenance of the company website and e-commerce platforms.
- Led marketing efforts, including brand development, digital marketing strategies, and public relations campaigns.
- Actively participated in industry events, conferences, and networking opportunities to enhance brand visibility and business growth.
- Researched emerging trends in design and technology to stay ahead of industry changes.
- Managed a team of designers, copywriters, photographers, illustrators, videographers, and other creatives.
- Created original concepts, art direction, and designs for multimedia projects.
Junior Graphic Designer
Digital Buss
New York
10.2023 - 04.2024
- Integrated video elements into graphic designs as needed for multimedia projects.
- Developed sketches, storyboards, comps and presentations for clients' approval.
- Produced high-quality visuals by utilizing a variety of software applications including InDesign and Illustrator.
- Participated in brainstorming sessions with other members of the creative team to generate ideas.
- Applied color theory principles when selecting colors for various graphic design projects.
- Conducted research online or at libraries, museums, galleries in order to gain inspiration from existing artworks.
- Utilized Adobe Creative Suite (Photoshop, Illustrator, InDesign) to create visually appealing designs.
- Conducted research on design trends to maintain fresh and relevant visual content.
Photography Editor
Nakani Mamasakhlisi Photo Lab
Tbilisi,
09.2023 - 04.2024
- Researched and gathered information on photography topics.
- Prepared images for printing by adjusting color, contrast, brightness, exposure and cropping as needed.
- Planned photoshoots including location scouting and arranging props and models as needed.
- Utilized various lighting techniques to achieve the desired effect in photographs.
- Coordinated with photographers to ensure desired results were achieved.
- Edited video footage taken during photoshoots using Final Cut Pro or similar editing software.
- Hired photographers for specialized shoots and scheduled locations, subjects and photo assistants.
- Scheduled studio time for photoshoots and contacted subjects and photographers.
- Coordinated and completed photoshoots for individuals, families and small groups.
- Took pictures of individuals, families, and small groups in studio or on location.
Education
Bachelor of Arts - Graphic And Advertising Design, Branding
GIPA Institute
Tbilisi, , GA 06.2015 - 06.2020
Skills
- Creative direction
- Website management
- Brand development
- Visual design
- Consulting
- Growth mindset
- Art direction
- Graphic design
- Video editing
- Visual storytelling
- Creative collaboration
- Content creation
- Photo editing
- Fashion design
- Textile knowledge
- E-commerce management
- Color theory
- Fabric selection
- Print development
- Garment design
- Creative vision
- Fashion photography
- Fashion branding
Timeline
Junior Graphic Designer
Digital Buss
10.2023 - 04.2024
Photography Editor
Nakani Mamasakhlisi Photo Lab
09.2023 - 04.2024
Founder & Creative Director
GYO BAL
08.2020 - Current
Bachelor of Arts - Graphic And Advertising Design, Branding
GIPA Institute
06.2015 - 06.2020
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