Halley Allen-Lawrence
Loft
LAKELAND,FL
1
Certification
8
years of professional experience
A recent graduate with a background in cultivating and maintaining relationships with different types of clientele. I am eager to take the knowledge I have gained in school and in my previous positions to support my future career. Over the years I have learned the value of communication and the value of working alongside your team and clients.
Work History
Memberships and Programs Intern
3 Months- Conduct comprehensive donor research using wealth screening engines, internet databases, and social media platforms to identify prospective doctors and develop detailed donor profiles
- Conducted comprehensive donor research using wealth screening engines, internet databases, and social media platforms to identify prospective doctors and create detailed donor profiles supporting targeted outreach efforts
- Plan and execute in-person and virtual special events for multiple participants, managing the logistics and donor engagement
- Planned and executed in-person and virtual special events for multiple participants, managing logistics and enhancing donor engagement through tailored experiences
- Established connections with community groups to strengthen outreach efforts
Sales Associate/Lead
2 Months- Assisted customers with styling recommendations, product knowledge, and fitting room support
- Maintained organized sales floor through merchandising, folding, and replenishing inventory
- Responded to customer questions and resolved service issues with professionalism
- Up-sold and cross-sold products effectively, driving sales and increasing revenue
- Secured cash, receipts, and deposit materials according to daily closing requirements
Sales Associate/Designer
5 Months- Helped in managing wedding registry events
- Maintained and updated Excel spreadsheet on registry clients
- Responsible for helping clients build their dream registry
- Built strong relationships with clients through trust and honesty
- Kept abreast of latest trends in furniture design, providing customers with current and relevant advice
- Managed registration processes, attendee inquiries, and on-site check-in procedures for registry events
Assistant Sales Manager
7 Months- Assisted in the recruitment of top talent by conducting interviews and evaluating candidate qualifications to ensure a strong workforce fit.
- Utilized clienteling techniques to maintain ongoing communication with valued customers, sharing information on new arrivals, sales, and special events.
- Analyzed customer buying patterns to make informed decisions on merchandising displays and promotional activities.
- Became the top seller within two months of starting
- Individual monthly sales made up 45%-50% of store monthly sales
Administrative Assistant
4 Months- Updated booking system entries to reduce conflicts and improve appointment accuracy through Excel
- Ensured accurate record-keeping with diligent data entry and database management for vital company information
- Organized files, documents, and correspondence to keep office operations efficient
- Managed multiple phone calls and in person interactions at the same time
- Managed front-desk phone and email inquiries with professional, timely responses
- Responsible for organizing and cleaning the spa on a day-to-day basis
Beauty Advisor
2 Years 8 Months- Educated clients on application techniques, shade matching, and product benefits to support confident purchasing decisions
- Built client loyalty through attentive consultations, repeat service, and consistent follow-up on beauty needs
- Collaborated with team members to meet sales goals, maintain service quality, and uphold operational excellence
- Employed social media platforms effectively to promote upcoming events, reaching a wider audience base.
Sales Lead
1 Year 3 Months- Executed daily sales floor operations, reinforcing brand standards and enhancing customer engagement
- Trained associates on POS procedures, selling techniques, and service expectations
- Coached team members on productivity, accountability, and effective selling behaviors
- Exceeded sales targets consistently through proactive prospecting, relationship-building, and closing deals
Sales Associate
2 Years 6 Months- Greeted guests and delivered friendly service across retail and dining environments
- Guided customers through product selection, customization, and add-on purchases
- Assisted with bear building, stuffing, and product preparation for customer orders
- Answered customer questions about sizing, accessories, and merchandise care
Education
Bachelor of Arts - History
Skills
Event Management: Event planning and execution
Logistics coordination
Briefing preparation
Vendor management
Data Analytics: CRM Management (LGL)
Data analysis and reporting
Database maintenance
Excel proficiency
Customer Relations: Built loyal clientele through friendly and consistent interactions
Resolved complaints promptly and efficiently
Handled multiple clients at one time calmly and promptly
Communication: Concise written and verbal communication
Active listening
Email campaigning
Collaborator
Phone etiquette
Development & Fundraising: Donor research and wealth screening
Proposal development
Prospect identification
Grant compliance
Certification
- Grant Seeking Credentials Certification from NonprofitReady- October 2026
- Proposal Certification from NonprofitReady- October 2026
- The Art and Science of Communication from NonprofitReady- October 2026
Timeline
Sales Associate/Lead
Loft
09.2026 - CurrentRead More
Memberships and Programs Intern
Florida Museum of Photographic Arts
08.2026 - CurrentRead More
Sales Associate/Designer
Crate and Barrel
03.2026 - 08.2026Read More
Assistant Sales Manager
Intimissimi
07.2025 - 02.2026Read More
Administrative Assistant
Essentials Spa
03.2025 - 07.2025Read More
Beauty Advisor
Sephora
06.2022 - 02.2025Read More
Sales Lead
Francesca’s
07.2021 - 10.2022Read More
Sales Associate
T-Rex Cafe/Build-A-Bear
01.2019 - 07.2021Read More
University of South Florida
Bachelor of Arts from History
Read More
References
- Sierra Rouse: Memberships and Programs Manager at Florida Museum of Photographic Arts- Professional Email: membership@fmopa.org, Work Phone: 813-221-2222
- Jessica Robb: Store Manager- Work Phone: 865-255-8484