Hannah Holbrook
Bryan,TX
Summary
Driven Communication Specialist with a proven track record at developing client relationships. Brings extensive corporate experience creating and implementing innovative digital, internal and external communication strategies. Presents advanced writing, strategic planning, and corporate communications skills. Committed to supporting company's initiatives and programs.
Overview
9
9
years of professional experience
Work History
Communication Specialist
Brown & Brown
Plano, TX
05.2022 - Current
- Manage 15-20 client relationships, maintain communication about marketing needs through weekly or bi-weekly video calls with each client.
- Create and manage data-driven marketing campaigns empowering clients to effectively communicate with their employee populations.
- Collaborate and strategize with clients for custom projects based on their unique needs.
- Create and deploy email marketing campaigns, newsletters, postcards, flyers, websites, interactive web games, booklets, reports, text-message campaigns, and more. ,
- Design print and digital marketing materials while ensuring alignment with client branding. Designs created utilizing the Adobe suite (Photoshop, InDesign, Illustrator).
- Create benefits website for each client utilizing Wordpress. Manage website and implement client changes throughout the year. Track website engagement and report findings to client.
- Strategize new ways to foster employee engagement with trackable metrics.
Magazine Editor
Bryan Broadcasting
College Station, TX
02.2015 - 03.2022
- Developed successful partnerships with industry experts for exclusive interviews and features, establishing magazines as authoritative sources.
- Represented magazines at industry events by networking with professionals and establishing valuable relationships beneficial to the publications' growth.
- Wrote and created content for various topics and mediums across 7 magazine brands.
- Enhanced brand visibility by creating engaging digital content across various platforms.
- Created magazine layouts utilizing Adobe Photoshop, Illustrator, and InDesign, ensuring visual appeal while maintaining readability for readers across all platforms.
- Developed brand consistency throughout all published materials by creating established style guides and tone requirements.
- Managed a team of content writers and ensured adherence to style guidelines and deadlines.
- Posted and promoted articles on social media platforms to engage target audience.
- Maintained open communication lines with contributors to ensure clarity on expectations and requirements for each submission.
- Improved reader engagement through the incorporation of social media campaigns and contests for magazine brands.
Education
Bachelor of Arts - International Studies, Business & Commerce
Texas A&M University
College Station, TX12.2017
Skills
- Verbal Communication
- Writing, editing, and proofreading
- Marketing Communications
- Analytics and Reporting
- Brand Messaging
- Email Marketing
- Social Media Management
- Web Content Creation
- Adobe Systems Creative Cloud
Timeline
Communication Specialist
Brown & Brown
05.2022 - Current
Magazine Editor
Bryan Broadcasting
02.2015 - 03.2022
Bachelor of Arts - International Studies, Business & Commerce
Texas A&M University