I am an ambitious professional with communication proficiency and extensive owner operator experience. Outgoing and reliable with 15+ years in sales and marketing, I pride myself on establishing strong customer relationships by being well-versed and knowledgeable in all products and services offered. I have been successful in selling across multiple spaces and achieved award-winning recognition in both customer service and sales. I am a dedicated employee pursuing employment options where good customer service and a positive attitude will make a difference.
Overview
26
26
years of professional experience
Work History
Market Specialist
Lancôme
Richmond/VA Beach, VA
09.2023 - Current
Participated in weekly sales meetings to discuss strategies for meeting monthly goals.
Organized promotional events such as contests or giveaways to attract new customers or increase brand awareness.
Attended training sessions on new products or trends in the industry to remain current with developments.
Built and deepened productive and positive customer relationships with high-quality service and focus on gaining loyalty.
Capitalized on upselling opportunities for additional products and services to increase sales numbers.
Coordinated recruitment and placement of training program participants.
Skilled at working independently and collaboratively in a team environment.
Conducted consultations to understand client's desired look.
Kept up-to-date with style industry standards, trends, and techniques to provide optimal aesthetics services to every client.
Assessed customer skin tone and complexion to determine appropriate products and materials to use.
Demonstrated and explained use of different beauty products to educate customers.
Brand Ambassador - Sales and Education
Coty Inc
Richmond/Fredericksburg, VA
08.2021 - 07.2023
Demonstrated self-reliance by meeting and exceeding workflow needs.
Demonstrated leadership by making improvements to work processes and helping to train others.
Promoted positive company image through superior customer service experiences.
Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
Maintained consistent visual merchandising standards to highlight product features, attract customers and boost sales.
Organized and carried out promotional events, set up and tore down event sites and interacted with customers.
Met and exceeded goals for high-volume personal sales through clientele development and product knowledge.
Prioritized and organized tasks to efficiently accomplish service goals.
Built relationships and personalized future client development opportunities by collecting customer data.
Provided excellent service and attention to customers when face-to-face or through phone conversations.
Recognized by management for providing exceptional customer service.
Managed learning experience consistent with company philosophy and company-wide strategies.
Freelance Makeup Artist
Lancome
Richmond, VA
11.2018 - 04.2020
Promoted brand product awareness and provided in store demonstrations to boost sales and customer retention.
Defined strategies and created plan to achieve ambitious operational objectives.
Kept up to date with style industry standards, trends and techniques to provide optimal aesthetic services to every client.
Employed artistry and technique expertise by working directly with clients representing products at industry or fashion shows and private events.
Trained and educated artists on effective sales and cross-selling techniques, product selection for individual customer needs, and application methods.
Owner/Operator
Changing Reins Equestrian Consignment Boutique
Ashland, VA
04.2005 - 08.2007
Led startup and opening of business and provided business development, creation of operational logistics and workflow planning.
Enhanced operational performance by developing effective business strategies, systems and procedures.
Created and implemented employee onboarding and training programs to promote employee retention and team collaboration.
Set pricing structures according to market analytics and emerging trends.
Developed and implemented successful sales strategies to meet business goals.
Promoted store offerings through newspaper advertisements, radio spots and brochures to attract new customers.
Coordinated and planned special marketing events.
Director of Cosmetics
Soak! Boutique
Richmond, VA
01.1999 - 04.2002
Identified market trends in the ever changing bath and beauty industry.
Made optimal buying decisions based on new trends and industry advances.
Maintained current knowledge of pricing, products and services to leverage competitive edge and retain market share.
Cultivated strong relationships with key organizations and professionals to support future business growth objectives.
Boosted profits through effective training and continuous mentorship of entire sales department.
Coordinated company-specific events.
Education
Floral Design -
New York Institute of Art And Design
New York, NY
Makeup Artistry
Aveda Art And Sciences Institute
Minneapolis, MN
Associate of Science - Psychology
Radford University
Radford, VA
Skills
Marketing and Sales expertise
Attention to detail
Communication skills
Social perceptiveness
Customer relations
Relationship management
Team building
Brand awareness
Revenue generation
Friendly, positive attitude
Timeline
Market Specialist
Lancôme
09.2023 - Current
Brand Ambassador - Sales and Education
Coty Inc
08.2021 - 07.2023
Freelance Makeup Artist
Lancome
11.2018 - 04.2020
Owner/Operator
Changing Reins Equestrian Consignment Boutique
04.2005 - 08.2007
Director of Cosmetics
Soak! Boutique
01.1999 - 04.2002
Floral Design -
New York Institute of Art And Design
Makeup Artistry
Aveda Art And Sciences Institute
Associate of Science - Psychology
Radford University
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