Heather Krutulis
La Valle,WI
Summary
More "GO" then "WHOA".
Accomplished Business Development Manager with 20 plus years of experience in the professional beauty industry. Collaborator with a strong expertise in building relationships, retail sales and optimizing profitability through customization. Highly skilled with an innovative leadership style, strong influencer with an expertise in brand positioning strategies. Results-driven and proactive with a demonstrated record of accomplishments in meeting and exceeding sales and revenue objectives.
A whole lot of "FLARE" with a love for hair. Always showing up to a party with a plan...or two.
Overview
16
16
years of professional experience
Work History
Business Development Manager
KEVIN.MURPHY
2015.10 - 2024.01
- Managed 6 Distributor Partners in business and relations through Sales, Marketing and Education cultivating strong relationships in the United States and Canada.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning with the #1 Distributor in the world contributing to $20M in new business in 8 years.
- Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on results, trust and mutual respect.
- Developed customized business plans for clients based on a deep understanding of their business, goals, unique pain points, delivering exceptional value and driving repeat success.
- Developed and taught consultative selling trainings and techniques to new and existing business consultants to build expertise and grow sales.
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Delivered compelling sales presentations to clients and prospects highlighting the unique value proposition of our products and servicers
- Compiled and analyzed data to determine approaches to improve sales and performance.
- Grew the overall brand in respective territory from $8M to trending $32M and had a LOT OF FUN creating this achievement.
Regional Sales Manager
Sexy Hair Concepts
2007.09 - 2015.08
- Expanded market share within region by identifying growth opportunities and collaborating with cross-functional teams.
- Achieved regional sales objectives by inspiring sales teams, planning successful new door events and servicing accounts to strengthen business relationships.
- Increased regional sales by development of brand trainings facilitated in over 900 stores across in United States and Canada.
- Implemented strategic marketing plans and nurturing key client relationships through customization.
Education
Cosmetology License - Cosmetology
Madison Area Technical College
Madison, WISkills
- Business and Brand Development
- Strategic business planning
- Training and Development
- Stakeholder Communication
- Negotiations
- Solution selling
- Relationship building and management
- Sales Presentations
- Goals and performance
- Influencer
Timeline
Business Development Manager
KEVIN.MURPHY
2015.10 - 2024.01
Regional Sales Manager
Sexy Hair Concepts
2007.09 - 2015.08
Cosmetology License - Cosmetology
Madison Area Technical College
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