Heather Mummert
Medina,OH
Summary
Effective marketing leader and creative problem-solver looking to incorporate over ten years of communications, digital strategy and event planning into my passion for the yoga community.
As an instructor my purpose is to empower others to find time to create peace from within.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Asst. Manager, Digital & Industry Engagement
The J.M. Smucker Co.
11.2018 - Current
- Developed and activated the digital strategy and external customer communication content plans for the Away From Home organization
- Responsible for redesigning organization website, leveraging digital asset to drive prospect conversion
- Marketing data steward leading best in class data creation in the form of eComm marketing content above the fold execution and below the fold specialized content
- Created 360-degree communication plan to support Always On communication strategy
Education
200-Hour Yoga Teacher Training - Trauma Informed Approach
Half Moon Yoga
Medina03.2024
Bachelor of Arts - English
The University of Akron
Akron08.2010
Skills
- Project Management
- Content Development
- Brand Building & Strategy Execution
- Event Planning
- Vinyasa (Hot), Yin, Restorative
- Breathwork/Pranayama
Certification
Reiki I Certification
Reiki II Certification, Expected March 2024
Buti Yoga Certification, Expected August 2024
Affiliations
- Continuing Yoga-Centric Practices: Nervous System Regulation, Chakra Alignment, Meditative and Self-Healing Best Practices
- Strength Training, Cycling , Paddle Boarding
- Flexitarian with a focus on family recipies and whole foods.
- Organic Home Gardening
Timeline
Asst. Manager, Digital & Industry Engagement
The J.M. Smucker Co.
11.2018 - Current
200-Hour Yoga Teacher Training - Trauma Informed Approach
Half Moon Yoga
Bachelor of Arts - English
The University of Akron
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