Heather-Nicole Davis
Summary
Sports broadcaster and multimedia journalist with experience covering athletes through on-camera interviews, event reporting, digital storytelling, and short-form video production. Three-time competitive cheerleading world champion with firsthand knowledge of elite athletes and a passion for telling athlete-focused stories. Experienced in podcast production, audience growth, content strategy, and sports media research through work with Inflection Network and creator-led media brands. Currently pursuing a Master of Arts in Integrated Marketing & Journalism at the University of North Carolina Wilmington with a career focus in sports broadcasting and multimedia storytelling.
Overview
2027
2027
years of professional experience
Work History
Podcast Marketing & Audience Growth Intern
Inflection Network | Inflection Point Entertainment
2026 - Current
- Support audience growth initiatives across a creator-led podcast network producing sports, entertainment, and culture-focused content.
- Research guests, podcast partnerships, and cross-promotional opportunities to expand show visibility.
- Analyze audience data and marketing performance following promotional campaigns.
- Assist with feed drops, trailer launches, promo swaps, and network-wide promotional strategies.
- Produce short-form video clips for social media and organize digital content for distribution.
- Monitor podcast, sports media, and entertainment industry trends, preparing reports and recommendations for leadership.
- Contribute to newsletter content, promotional calendars, and social media strategy while gaining experience in podcast production, audience development, and branded content.
Founder | Sports Reporter & On-Camera Interviewer
Mini Pink Mic
01.2025 - Current
- Report from regional and national All-Star cheerleading competitions through live athlete and coach interviews.
- Research athletes, teams, rankings, and competition storylines to prepare compelling interview questions and event coverage.
- Conduct on-camera interviews highlighting athlete performance, championship moments, and team culture.
- Film, edit, and publish original sports content across TikTok and digital platforms using mobile journalism techniques.
- Grew the platform to 1,000+ followers, 123,000+ video views, and 16,000+ engagements through consistent event coverage and audience-focused storytelling.
- Manage editorial planning, publishing schedules, and audience engagement while identifying emerging sports conversations.
Social Media Manager
Cheer Extreme Lady Lux
01.2023 - 01.2026
- Managed official Instagram, TikTok, and X accounts reaching more than 31,000 followers.
- Produced multimedia coverage of competitions, practices, championship performances, and athlete features.
- Captured and edited video content that strengthened fan engagement and showcased one of the nation’s premier competitive cheer programs.
- Planned content calendars and collaborated with coaches and athletes to provide timely event coverage.
HealthPlex Assistant
Johnson C. Smith University
01.2021 - 01.2024
- Assisted members with equipment instruction and safety procedures.
- Supported athletic trainers during fitness and conditioning sessions.
- Delivered exceptional customer service in a fast-paced athletic environment.
Education
Master of Arts - Integrated Marketing & Journalism
University of North Carolina Wilmington
05.2027
Bachelor of Science - Public Health
Johnson C. Smith University
Skills
- Broadcast & Journalism: On-Camera Interviewing, Sports Reporting, Athlete Research, Story Development, Event Coverage, Multimedia Storytelling
- Production: Video Editing, Mobile Journalism, Podcast Production, Short and Long Form Content Creation
- Software & Platforms: Canva, Microsoft Office, Google Workspace, TikTok, Instagram, X, YouTube, Rephonic, Omny, Opus, CapCut, Social Media Analytics
Timeline
Founder | Sports Reporter & On-Camera Interviewer
Mini Pink Mic
01.2025 - Current
Social Media Manager
Cheer Extreme Lady Lux
01.2023 - 01.2026
HealthPlex Assistant
Johnson C. Smith University
01.2021 - 01.2024
Podcast Marketing & Audience Growth Intern
Inflection Network | Inflection Point Entertainment
2026 - Current
Master of Arts - Integrated Marketing & Journalism
University of North Carolina Wilmington
Bachelor of Science - Public Health
Johnson C. Smith University
ATHLETIC & LEADERSHIP ACHIEVEMENTS
Three-Time Competitive Cheerleading World Champion (2023, 2024, 2025), Social Media Manager, Cheer Extreme Lady Lux, National Honors Society Dean’s List (Fall 2022, Spring 2023), Miss Sophomore, Johnson C. Smith University, Johnson C. Smith University Concert Choir