Heather Perry
Bates City,MO
Summary
Artistic floral professional with extensive experience designing attractive arrangements. Knowledgeable and reliable, able to work independently but always a team player. Serves clients effectively with attention to detail and hardworking approach. Seeks out opportunities to go beyond basics in order to exceed customer expectations.
Overview
26
26
years of professional experience
Work History
Owner & Lead Floral Designer
Yellow Daisy Flower Shop
Oak Grove, MO
04.2022 - 07.2024
- Managed day-to-day business operations.
- Developed and maintained strong relationships with clients, resulting in repeat business and referrals.
- Oversaw daily operations, ensuring all tasks were completed accurately and efficiently by team members.
- Increased customer satisfaction by implementing efficient business processes and providing exceptional service.
- Trained and motivated employees to perform daily business functions.
- Implemented marketing strategies to increase brand awareness and attract new customers.
- Established a positive workplace culture that fostered employee engagement, collaboration, and loyalty.
- Evaluated suppliers to maintain cost controls and improve operations.
- Achieved financial growth with strategic planning, cost control measures, and targeted marketing efforts.
- Mentored staff members on best practices in customer service and sales techniques, leading to increased performance levels.
- Interacted well with customers to build connections and nurture relationships.
- Managed purchasing, sales, marketing and customer account operations efficiently.
- Negotiated price and service with customers and vendors to decrease expenses and increase profit.
- Handled problematic customers and clients to assist lower-level employees and maintain excellent customer service.
FLORAL DESIGNER
Holly's Floral & Gifts
Oak Grove
02.2018 - 01.2021
- Utilized downtime between arrangements to stock, clean, and organize floral shop
- Balanced customers' quality and budget demands to deliver exceptional floral arrangements
- Displayed expertise in hand tools such as trimmers, shapers, and tape to securely arrange bouquets, wreaths and terrariums
- Worked with clients to understand their needs, quote pricing, and discuss arrangement options
- Assembled seasonal displays and instructions for replicating designs with different customers.
GREENHOUSE WORKER
John Klaus Greenhouse
Greenwood
01.1999 - 05.1999
- Maintained, watered, and pruned plants
- Prepared and filled orders for dish gardens for local florists in the area
- Tended stock properly to maintain freshness for orders
- Implemented efficient delivery system for customers, keeping strict schedules to meet the customers' requirements.
FLORAL DESIGNER
Countryside Floral
Grain Valley
07.1998 - 01.1999
- Tracked seasonal flower offerings and suitability for different uses
- Supervised selection and ordering duties for flowers and supplies directly from the wholesalers and growers
- Managed the administrative and financial aspects of the business, keeping accounts and records current
- Coordinated flowers and supply purchases from wholesalers and growers.
FLORAL DESIGNER
Pebley Floral Company
Kansas City
03.1998 - 07.1998
- Designed flower arrangements to match customers' exact specifications
- Ensured all completed arrangements were wrapped appropriately for delivery to prevent losses
- Organized foliage into the correct types of storage to preserve each as long as possible
- Streamlined order receipt and stock put away.
Education
Floral Design -
Stuppy's Mid America School of Floral Design
Kansas City, MOSkills
- Create in-store displays
- Problem-solving
- Task prioritization
- Serve clients
- Design custom arrangements
- Merchandise products
- Customer care and service
Timeline
Owner & Lead Floral Designer
Yellow Daisy Flower Shop
04.2022 - 07.2024
FLORAL DESIGNER
Holly's Floral & Gifts
02.2018 - 01.2021
GREENHOUSE WORKER
John Klaus Greenhouse
01.1999 - 05.1999
FLORAL DESIGNER
Countryside Floral
07.1998 - 01.1999
FLORAL DESIGNER
Pebley Floral Company
03.1998 - 07.1998
Floral Design -
Stuppy's Mid America School of Floral Design