Summary
Overview
Work History
Education
Skills
Websites
Recent Work
Awards
Timeline
Generic

Heather Turner

Miami Beach,FL

Summary

Research analyst with a focus on the property & casualty insurance industry skilled at identifying trends and distilling large volumes of information

Overview

8
8
years of professional experience

Work History

Lead Research Analyst

ReSource Pro
11.2021 - Current
  • Lead the strategy, development, execution, and analysis of primary and secondary research in the P&C insurance market
  • Manage the creation, performance, and data analysis of market surveys for carriers, distributors, and insurance tech vendors
  • Author and oversee the production of approx. 24 research reports annually
  • Spearhead the creation and maintenance of research workflows
  • Lead the production and delivery of custom research requests for client engagements
  • Recommended process improvements to continually identify, analyze and fix constraints and challenges.
  • Assisted in decision-making processes by presenting accurate, data-driven recommendations to stakeholders.

Managing editor

NU Property & Casualty Group
06.2019 - 10.2021
  • Managed the content strategy for PropertyCasualty360.com, including writing ~4 articles and editing ~30 articles weekly
  • Managed a diverse team of writers, editors, and designers to produce high-quality content consistently
  • Established a set of digital best practices for the team to follow to optimize content performance
  • Handled final proofreading, copy editing and revision functions for deliverables
  • Identified and analyzed topics to serve the audience's interests and attract new readers
  • Monitored content performance and develop strategies to meet company goals, including advertising and marketing targets
  • Delegated and tracked each staff member's assignments and deadlines
  • Content oversight contributed to a 12% year-over-year increase in website visits for the period of January-May 2021

Staff Writer

Key Media
04.2016 - 06.2019
  • Head special reports writer for Insurance Business America, Insurance Business Canada and Canadian Mortgage Professional
  • Work contributed to increased product/company revenue through compelling editorial content for both print and online
  • Met strict deadlines for large-scale projects while balancing assignments across multinational markets
  • Managed and advised a team of editorial researchers

Education

B.A. Editing, writing and media -

Florida State University
Tallahassee, Fla.
08.2013

Skills

  • Writing and Copyediting
  • CMS Management
  • Research Strategy
  • Survey Development
  • Project Workflow Management
  • Excel Proficiency
  • Data Research and Validation
  • Report Preparation
  • Team Collaboration and Leadership

Recent Work

  • AI Delivers New Transformative Benefits to Personal Lines: https://www.resourcepro.com/blog/ai-delivers-new-transformative-benefits-to-personal-lines/
  • Copilots: The AI Tool Taking Over P&C Insurance: https://www.resourcepro.com/blog/copilots-the-ai-tool-taking-over-pc-insurance/

Awards

  • ALM Media's Anchor Award, 04/2021. The Anchor Award recognizes a person nominated by colleagues who is the anchor of their team. They know how to deal with the rocky waters by being steadfast, finding a creative solution and are a reliable leader.
  • American Society of Business Publication Editors (ASBPE Awards of Excellence), 2018, Top Ten Award - Magazine of the Year, 2018 and Website of the Year, 2018

Timeline

Lead Research Analyst

ReSource Pro
11.2021 - Current

Managing editor

NU Property & Casualty Group
06.2019 - 10.2021

Staff Writer

Key Media
04.2016 - 06.2019

B.A. Editing, writing and media -

Florida State University

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Heather Turner