Summary
Overview
Work History
Education
Skills
Websites
Continuing Education
Community Leadership And Service
Professional Endorsements
Degree
Technical Proficiencies
Timeline
Generic

Heidi Gleason

Decatur,Georgia

Summary

Results-driven fundraising professional with deep experience across the nonprofit sector, including higher education (theological education and liberal arts) and animal welfare. Proven ability to expand donor relationships, increase fundraising revenue, and deepen donor engagement for long-term impact across a variety of mission-driven organizations. Recognized for strategic donor cultivation, major gift solicitation, and aligning donor passions with institutional priorities—skills that apply broadly across philanthropic and nonprofit sectors. Strong ability to reengage lapsed and disengaged alumni and constituents, fostering meaningful connections that lead to renewed giving and long-term donor commitment. In FY25, secured $502,000 in major gifts—marking a 144% increase over FY24’s fundraising efforts, while deepening prospect relationships, increasing donor engagement, and driving continued success in year two.

Overview

15
15
years of professional experience
4040
4040
years of post-secondary education

Work History

Senior Advancement Officer

Berry College
01.2023 - Current
  • Successfully transitioned into a major gifts role, serving as the only remote gift officer while integrating into a new institution and distinctive organizational culture.
  • Secured $502,000 in major gifts in FY25, marking a 144% increase over FY24’s revenue, while doubling prospect relationships and increasing monthly visits from 5 to 11.
  • Developed creative, strategic approaches to engage lapsed and disengaged donors, reactivating relationships and aligning donor passions with Berry’s mission.
  • Travel extensively to meet donors, cultivating prospects across key territories, strengthening connections, and driving philanthropy in multiple regions.
  • Leveraged first-year successes to expand outreach, deepen engagement, and refine solicitation strategies in year two, driving continued high-impact fundraising.

Director of Development

Columbia Theological Seminary
01.2021 - 01.2023
  • Led multimillion-dollar annual giving initiatives, surpassing goals in FY21 and FY22.
  • Increased annual giving from $556,000 (FY21) to $805,000 (FY22) through strategic donor cultivation.
  • Directed multi-channel solicitation campaigns, generating over $105,000 in direct mail fundraising.
  • Managed an individual donor portfolio, securing one-time gifts and multi-year pledges.
  • Developed and launched annual stewardship reports for endowment donors, enhancing donor engagement.
  • Created a successful model for Partner in Ministry fundraising events, elevating donor experience and response.

Director of Annual Giving

Columbia Theological Seminary
01.2017 - 01.2021

Annual Fund Manager

LifeLine Animal Project
01.2016 - 01.2017
  • Secured foundation, corporate, and government grants, leading strategic fundraising efforts.
  • Developed a monthly donor engagement strategy, increasing retention rates and long-term contributions.
  • Collaborated with board members and leadership to drive donor cultivation initiatives.
  • Worked with marketing teams to enhance donor recognition via digital and social media campaigns.

Senior Manager of Donor Relations & Stewardship

Agnes Scott College
01.2013 - 01.2014
  • Designed and implemented stewardship programs, enhancing donor recognition and engagement.
  • Spearheaded the launch of a new lifetime giving society, leading all induction ceremony logistics.
  • Managed donor communications, drafting personalized acknowledgments and scholarship fund reports.

Annual Fund Coordinator

LifeLine Animal Project
01.2014 - 01.2016

Manager of Donor Relations & Stewardship

Agnes Scott College
01.2011 - 01.2013

Development Assistant

Agnes Scott College
01.2010 - 01.2011

Education

Master of Social Work (MSW) -

University of Michigan

Bachelor of Science - Human Services/Psychology

Lesley University
Cambridge, MA

Executive Certificate - Religious Fundraising

Mastering the Major Gift - undefined

Indiana University Lilly Family School of Philanthropy

Planned Giving: Getting the Proper Start - undefined

Indiana University Lilly Family School of Philanthropy

Skills

  • Major gift solicitation
  • Donor stewardship
  • Prospect management

  • Raiser’s Edge NXT
  • Salesforce
  • Fundriver

Continuing Education

  • Executive Certificate in Religious Fundraising, Lake Institute on Faith & Giving, Indiana University Lilly Family School of Philanthropy, 05/01/19
  • Mastering the Major Gift, Indiana University Lilly Family School of Philanthropy, 05/01/23
  • Planned Giving: Getting the Proper Start, Indiana University Lilly Family School of Philanthropy, 05/01/24

Community Leadership And Service

  • Board Member & Development Committee Co-Chair, PAWS Atlanta, Corrected Dates
  • Ruling Elder, Presbyterian Church (USA), 01/01/17 - Present
  • Grants Committee Member, Presbytery of Greater Atlanta, 01/01/20 - Present
  • Staff Member, Hallowell ADHD Camp, Leelanau, MI, 01/01/21 - Present, Support camp operations, assisting with family recruitment and vetting, onsite logistics, and delivering an engaging educational experience for children and young adults with ADHD.

Professional Endorsements

  • During her six years at Columbia, Heidi put her heart, head, and hands into advancing its mission. She built strong relationships with stakeholders—even through a global pandemic—engaged students in Advancement, launched successful Partner in Ministry events, developed endowment stewardship reports, and elevated the donor experience through strategic fundraising appeals.
  • I am very pleased with Heidi's decision-making and problem-solving skills, particularly in fundraising, where she effectively leverages opportunities to encourage donors to make major gifts.
  • Everyone on the team shares my positive impression of Heidi’s dedication.
  • Heidi is a natural at this.
  • So proud to have Heidi as part of the major gift team. I very much appreciate her openness to learning from her supervisor, coworkers, and the industry through reading, classes, etc.

Degree

MSW

Technical Proficiencies

Major gift solicitation, Donor stewardship, Prospect management, Raiser’s Edge NXT, Salesforce, Fundriver, Gratavid, Microsoft Office Suite, Fundraising strategy, Direct mail campaigns, Event planning, Volunteer coordination

Timeline

Senior Advancement Officer

Berry College
01.2023 - Current

Director of Development

Columbia Theological Seminary
01.2021 - 01.2023

Director of Annual Giving

Columbia Theological Seminary
01.2017 - 01.2021

Annual Fund Manager

LifeLine Animal Project
01.2016 - 01.2017

Annual Fund Coordinator

LifeLine Animal Project
01.2014 - 01.2016

Senior Manager of Donor Relations & Stewardship

Agnes Scott College
01.2013 - 01.2014

Manager of Donor Relations & Stewardship

Agnes Scott College
01.2011 - 01.2013

Development Assistant

Agnes Scott College
01.2010 - 01.2011

Bachelor of Science - Human Services/Psychology

Lesley University

Mastering the Major Gift - undefined

Indiana University Lilly Family School of Philanthropy

Planned Giving: Getting the Proper Start - undefined

Indiana University Lilly Family School of Philanthropy

Master of Social Work (MSW) -

University of Michigan

Executive Certificate - Religious Fundraising

Heidi Gleason
Resume profile created at Zety.com