Summary
Overview
Work History
Education
Skills
Languages
Timeline
Generic

Heidi Gutierrez

ElmwoodPark

Summary

Professional brand management expert in developing and executing strategic marketing initiatives. Adept at driving brand growth and enhancing market presence through innovative campaigns and data-driven decisions. Collaborative team player focused on achieving results and adapting to changing market needs. Skilled in market analysis, consumer insights, and cross-functional team leadership.

Overview

4
4
years of professional experience

Work History

Social Media and Brand Manager

Gutierrez Home Remodeling
06.2021 - Current
  • Improved website visibility through development and implementation of SEO strategies.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Devised content strategy to effectively engage target audiences. and enhance brand recognition.
  • Increased customer loyalty through effective management of consumer feedback and timely resolution of concerns.

Barista

Starbucks
10.2023 - 05.2025
  • Made and served brand-specific cafe beverages with focus on speed, quality and consistency with a friendly demeanor.
  • Maintained a clean and organized workspace for optimal productivity and safety in preparation for hectic periods.
  • Contributed to a positive team environment through effective communication and collaboration with colleagues.

Marketing Campaign Coordinator

Uman Tok
08.2024 - 12.2024
  • Conducted market research to identify target audiences, tailoring marketing messaging accordingly for maximum impact.
  • Developed social, print, and email campaigns.

Education

Advertising

University of Illinois At Urbana-Champaign
Champaign, IL
05-2025

High School Diploma -

St. Ignatius College Prep
Chicago, IL
05-2021

Skills

  • Advertising management
  • Brand Strategy
  • Market analysis
  • Sales support
  • Strategic planning
  • Social media marketing
  • Business objective analysis
  • Content development
  • Creative and innovative
  • Strong leadership
  • Highly adaptable
  • Highly communicative and collaborative

Languages

Spanish
Native or Bilingual

Timeline

Marketing Campaign Coordinator

Uman Tok
08.2024 - 12.2024

Barista

Starbucks
10.2023 - 05.2025

Social Media and Brand Manager

Gutierrez Home Remodeling
06.2021 - Current

Advertising

University of Illinois At Urbana-Champaign

High School Diploma -

St. Ignatius College Prep

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