Herbert Severin
Chief Executive Officer/President
McKinney,TX
Summary
Chief executive who believes sustainable growth is founded in effective team leadership. More than 20 years of experience leading, small, start-up, and distressed organizations of up to $30 million in revenue. Focuses on people strategy, alignment, metrics, and problem solving for measurable and repeatable results.
Overview
18
18
years of professional experience
5
5
years of post-secondary education
3
3
Certificates
Work History
Chief Executive Officer
Premier Paving, LTD.
Fort Worth, TX
08.2021 - Current
- Established foundational processes for business operations.
- Identified new revenue generation opportunities to maximize bottom-line profitability.
- Made large-scale financial decisions and supervised company spending to reduce material losses and maximize profits.
- Implemented a proven methodology for strategy, performance tracking, team accountability, and problem solving.
- Led through Chapter 11 filing including legal, schedules, and court appearances.
President
DigitalBlue Software, LLC
McKinney, TX
02.2018 - Current
- Ground-up launch of public safety smart cities mobile device app company.
- Fostered new business through participation in trade shows and initiating communications with prospective clients via phone and email.
- Orchestrated positive media coverage and stakeholder relations as public face of company.
- Post COVID Pivoted company to a custom software development and cybersecurity services firm.
- Grew revenues to over $300,000.00.
Executive Vice President
COPsync, Inc. (COYN)
Canyon Lake, TX
10.2011 - 08.2018
- Created and implemented equity investment/software license program that produced 10% increase in revenue.
- Led projects to develop and launch new hardware and software products.
- Supported technology department with the authoring of product quick reference guides and user manuals.
- Had full budgeting responsibility.
- Led company as president after chapter 11 filing.
President
Tactical Leadership
McKinney, TX
10.2009 - 10.2011
- Ground-up launch of management consulting firm for small-businesses.
- Managed day-to-day operations of a consumer products company, including coaching in sales growth, and staff accountability.
Director of Global Business Development
WatchGuard Video, LLC
Plano, TX
09.2006 - 10.2009
- Built a lead generation team that added more 10 million dollars in new business.
- Opened U.S. Federal Government channel that added one quarter million dollars in new business.
- Built a global distribution network of 13 distributors to 26 countries.
- Added 1.2 million dollars in new export sales to the Americas Region.
- Supervised implementation of export controls compliance.
- Designed sales and service training and implementation structure for global business.
Education
MBA - International Business
LeTourneau University
Longview, TX 09.2007 - 05.2009
Bachelor of Arts - Theology
Central Bible College
Springfield, MO 09.1985 - 12.1988
Skills
Corporate leadership
Organizational turnaround
Policy development and optimization
Operational leadership
Business Management
Operating budgets
Certification
Certified Global Business Professional
Timeline
Chief Executive Officer
Premier Paving, LTD.
08.2021 - Current
President
DigitalBlue Software, LLC
02.2018 - Current
Executive Vice President
COPsync, Inc. (COYN)
10.2011 - 08.2018
President
Tactical Leadership
10.2009 - 10.2011
Global Market Series Export Certificate
10-2009
Export Compliance and Controls Certificate
10-2009
Certified Global Business Professional
07-2009
MBA - International Business
LeTourneau University
09.2007 - 05.2009
Director of Global Business Development
WatchGuard Video, LLC
09.2006 - 10.2009
Bachelor of Arts - Theology
Central Bible College
09.1985 - 12.1988