Hillary Neese
Lexington,KY
Summary
Organized, dependable, and adaptable candidate successful at managing multiple priorities with a positive attitude. Willingness to undergo additional education and take on added responsibilities to meet team goals.
Overview
11
11
years of professional experience
Work History
Assistant Marketing and Industry Relations Manager
Stonestreet Farm
06.2017 - Current
- Managed multiple social media platforms and ensured consistent branding across all channels of communication.
- Streamlined the marketing processes through the discovery and implementation of project management tools and asset software.
- Utilized Sprout Social and Google Analytics to analyze performance and implement new strategies resulting in an audience increase to 80,000 followers from 25,000.
- Enhanced website engagement and traffic with the development of compelling photos and copy for horse profiles and educational blog posts.
- Assembled tour materials and trained fellow guides to maintain the highest standard of guest safety and experience
- Coordinated successful community events representing the farm and the industry to fans, college students, and future clients
- Facilitated memorable experiences for diverse groups by tailoring presentations to cater to different age groups, cultural backgrounds, and language abilities.
- Managed all client portals to provide tailored updates for racehorse owners across the country
- Traveled remotely to provide real time photos, videos, and trainer comments on racehorse condition and progress
Racetrack Industry Program Marketing Assistant
University Of Arizona
08.2016 - 05.2017
- Increased program awareness by implementing targeted marketing campaigns and social media strategies.
- Collaborated with marketing team to create and maintain materials for career fairs, FFA conventions, and community outreach events
- Wrote engaging and successful marketing, advertising, and website copy.
College of Agriculture & Life Sciences Ambassador
The University Of Arizona, Tucson
08.2013 - 05.2017
- Demonstrated strong organizational and time management skills while managing multiple projects.
- Represented the university at professional conferences and outreach events, delivering engaging presentations to diverse audiences.
- Oversaw the hiring and training of new ambassadors.
- Excellent communication skills, both verbal and written.
Rillito Park Internship
Rillito Park Racetrack And Rillito Park
02.2015 - 03.2017
- Promoted from General Admissions Attendant to Assistant Admissions Manager to Marketing Manger and on air talent over the course of the internship.
- Hired, trained, and managed a team of ten students as Assistant Admissions Manager.
- Worked effectively in fast-paced environments.
- Managed multiple social media platforms and increased brand awareness.
Education
Bachelor of Science - Animal Sciences
University of Arizona
Tuscon, AZ05.2017
Skills
- Digital Media
- Performance Analysis
- Content Creation
- Customer Demographics
- Social Media Best Practices
- Content scheduling
- Target Audience Analysis
- Website Management
- Event Planning
- Public and Media Relations
- Long-form Copywriting
- Time management expert
Timeline
Assistant Marketing and Industry Relations Manager
Stonestreet Farm
06.2017 - Current
Racetrack Industry Program Marketing Assistant
University Of Arizona
08.2016 - 05.2017
Rillito Park Internship
Rillito Park Racetrack And Rillito Park
02.2015 - 03.2017
College of Agriculture & Life Sciences Ambassador
The University Of Arizona, Tucson
08.2013 - 05.2017
Bachelor of Science - Animal Sciences
University of Arizona
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