Hilton Carroll
Queens,NY
Summary
Social strategist, creator, and storyteller who knows how to turn good ideas into content people actually stop for. Curious, competitive, and hands-on, with experience across sports, brands, creators, and client accounts.
Overview
5
5
years of professional experience
Work History
Affiliate Marketing Specialist
TikTok Shop
Astoria, New York
2026.03 - Current
- Partnered with brands on affiliate campaigns, UGC creation, and developed recurring retainer-based content strategies for personal and brand-owned channels.
- Reached Gold Creator status, produced multiple videos with 40K+ views, and drove multiple $5K+ GMV months through affiliate sales.
- Built and managed a TikTok account @hiltonc63, growing followers to 5.6K+ through engaging short-form product and lifestyle content.
Account Manager, X & LinkedIn
Golden Egg Media, LLC
New York, New York
2025.08 - 2026.07
- Generated 710K+ impressions, 28K+ engagements, and 9.9K profile visits in 60 days through organic social content.
- Grew one X account by 552 followers in 2 months while using performance data to refine messaging, formats, and posting strategy.
- Managed content strategy, writing, scheduling, and performance across 4 client accounts for founders and technology brands.
Digital Analsyt
Skyward IT Solutions, LLC
Rockville, Maryland
2024.10 - 2025.08
- Wrote an award-winning proposal recognized by NCMA, helping strengthen company visibility and support contract acquisition.
- Coordinated cross-team collaboration on proposals and marketing initiatives, facilitating effective client communications to drive business development.
- Developed strategic LinkedIn and marketing content that enhanced brand visibility and clarified complex technology offerings.
Founder, Host & Social Media Manager
Capitol Commentary Podcast
Bowie, MD
2024.01 - 2025.08
- Created and hosted a Spotify/Apple podcast covering sports, culture, and current topics.
- Executed social media strategy to enhance audience engagement, content promotion, and audience engagement.
- Increased Spotify click-through rate 20% and social engagement 40%.
Social Media Manager
Loyola University Maryland
Baltimore, Maryland
2023.08 - 2024.10
- Increased Instagram engagement by 50% and grew followers by 30% through audience-focused content campaigns and social strategy.
- Created and managed multimedia content across social platforms, including video, graphics, interviews, blogs, and audio using Adobe Creative Suite and Canva.
- Tracked social and web performance using Google Analytics, platform insights, and Hootsuite to improve content, engagement, and online visibility.
Sportswriter for the Greyhound
Loyola University Maryland
Baltimore, Maryland
2021.09 - 2023.05
- Reported and wrote sports stories on Loyola Division I athletics, conducting interviews with student-athletes to create engaging digital content that informed and engaged the audience.
- Increased blog click-through rate by 25% year over year while supporting social promotion and analyzing web and Instagram performance.
- Supported social media promotion and tracked web and Instagram performance to identify content that drove the most engagement.
Education
Master of Arts - Emerging Media
Loyola University Maryland
Baltimore, MD2024-05
Bachelor of Arts - Communications
Loyola University, Maryland
Baltimore, MD2023-05
Skills
- Affiliate marketing
- Content strategy
- Growth strategy
- Audience engagement
- Social media
- Social media analytics
- Adobe Creative Suite
- Trend adaptability
- Communication skills
Timeline
Affiliate Marketing Specialist
TikTok Shop
2026.03 - Current
Account Manager, X & LinkedIn
Golden Egg Media, LLC
2025.08 - 2026.07
Digital Analsyt
Skyward IT Solutions, LLC
2024.10 - 2025.08
Founder, Host & Social Media Manager
Capitol Commentary Podcast
2024.01 - 2025.08
Social Media Manager
Loyola University Maryland
2023.08 - 2024.10
Sportswriter for the Greyhound
Loyola University Maryland
2021.09 - 2023.05
Master of Arts - Emerging Media
Loyola University Maryland
Bachelor of Arts - Communications
Loyola University, Maryland