Holley Browning
Los Angeles,CA
Summary
Results-driven Sales Manager bringing 16+ years of experience in . Skilled in developing lasting distributor and customer rapport based on knowledgeable and positive support and consistent encouragement. Proficient in developing and applying advanced marketing, prospecting and merchandising strategies to accomplish promotional goals. Demonstrated success in building relationships and supporting branding objectives.
Overview
24
24
years of professional experience
1
1
Certification
Work History
Area Manager Los Angeles County
J. Lohr Vineyards and Wines
Los Angeles, CA
08.2023 - Current
- Schedule regular meetings with distributor teams to discuss objectives, performance metrics, and customer feedback.
- Build tracking and goal metrics for distributor management teams and conduct frequent evaluations of progress toward those objectives.
- Conduct account calls independently as well as in conjunction with distributor teams to accomplish brand goals with lead customers.
Area Manager Southern California
The Wine Group
Los Angeles, CA
10.2015 - 04.2023
- Met and exceeded annual growth goals for the region as a whole as well as for individual brand portfolios.
- Effectively designed and tracked distributor incentive programs to ensure pacing and achievement of said goals.
- Successfully launched new brands as well and line extensions.
- Actively managed annual plan and budgets for over 20 brands and more than 100 line items.
- Performed headquarter calls and lead sales calls.
- Managed all planning with distributor management from VP to team level.
State Manager New York
Francis Ford Coppola Winery
New York, NY
02.2012 - 01.2015
- Actively managed distributor personnel from Vp to team level.
- Designed and implemented programming to ensure annual growth goals and revenue goals were met.
- Managed portfolio of Francis Ford Coppola Estate as well as those of Rubicon Estate.
- Launched new brands and line extensions. (Example: Director's Cut, Cask etc.)
- Managed and regulated all budgets for the region.
District Manager New York
Francis Ford Coppola Winery
New York, NY
03.2008 - 02.2012
- Motivated and trained distributor sales force to accomplish targeted goals.
- Performed daily sales calls to retail and restaurant accounts both with and without distributor personnel.
- Established lead selling relationships with buyers, affecting distribution beyond distributor grasp.
Senior Executive Wine Broker
Montequieu inc.
Los Angeles, CA
03.2002 - 01.2008
- Built and maintained client book yielding $400,000 in annual sales.
- Author of all food related corporate online content.
- Acted as primary agent for limited initial imports to USA.
Financial Advisor
UBS Paine Webber
Beverly Hills, CA
06.2001 - 08.2002
- Built significant portfolio of Private Equity Clients. Series 7, 66, CA Insurance licensed.
- Advised customers on advantages and disadvantages of different product decisions in alignment with individual needs.
- Consulted with clients to assess and meet short-and long-term financial goals.
Intern
Christie's Auctioneers
Beverly Hills, CA
06.2000 - 04.2001
- Maintained accurate records and files pertaining to departmental areas of responsibility. Rare Books Pop Art Department.
- Compiled and cataloged data for upcoming actions.
- Made condition assessments.
Education
Master of Arts - Art Business
Sotheby's Institute of Art
London UK06.2000
Bachelor of Arts - Economics
Smith College
Northampton, MA05.1999
Skills
- Decision Making
- Sales Program Coordination
- Sales Statistics Analysis
- Consultative Selling Techniques
Languages
French
Elementary
Spanish
Elementary
Certification
- Certified Sommelier: Court of Master Sommeliers
- WSET Level II: Pass with Distinction
Timeline
Area Manager Los Angeles County
J. Lohr Vineyards and Wines
08.2023 - Current
Area Manager Southern California
The Wine Group
10.2015 - 04.2023
State Manager New York
Francis Ford Coppola Winery
02.2012 - 01.2015
District Manager New York
Francis Ford Coppola Winery
03.2008 - 02.2012
Senior Executive Wine Broker
Montequieu inc.
03.2002 - 01.2008
Financial Advisor
UBS Paine Webber
06.2001 - 08.2002
Intern
Christie's Auctioneers
06.2000 - 04.2001
Master of Arts - Art Business
Sotheby's Institute of Art
Bachelor of Arts - Economics
Smith College
- Certified Sommelier: Court of Master Sommeliers
- WSET Level II: Pass with Distinction
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