Summary
Overview
Work History
Education
Skills
Timeline
Generic

Holly Reed

Cranston,RI

Summary

Accomplished retail leader with over 10 years of expertise in store operations and NSOs, recognized for implementing creative strategies to achieve targets, resolve challenges, and help teams perform their best. Extensive experience building strong teams, solving problems on the fly, and creating smooth, thoughtful operational processes that support both people and the brand.

Overview

19
19
years of professional experience

Work History

Senior Store Leader

Kate Spade
Wrentham, MA
02.2025 - Current
  • Managed full store P&L, focusing on labor efficiency, expense oversight, and attainment of margin and sales goals.
  • Coordinated store relocations and area support center closures—both on schedule and within budget.
  • Entrusted with overseeing initiatives in operations, customer experience, HR, etc. during peak periods for the outlet store fleet.
  • Frequently utilizing an agile and inquisitive approach to enhance multi-department collaboration.
  • Supported multiple retail store teams and managers through calls, touch-bases, training, and mentorship.
  • Contributed to the successful roll-out of new BOH and POS systems, alongside store operations and IT teams.

Visual Manager

Kate Spade
New England
03.2015 - 02.2022
  • Managed visual merchandise planning initiatives for 10+ store openings (NSO) in a single year, ensuring adherence to budget and brand standards.
  • Developed multiple visual SOPs to enhance clarity and ensure brand consistency in fast-paced outlet field stores.
  • Collaborated with the Global Visual Experience team to set monthly VM directives for the NA outlet fleet.
  • Performed field VM appraisals within the Northeast district, documenting progress and closing the loop on opportunities.
  • Schedule and host virtual walk-throughs, trainings, and touch-base calls.

Store Operations Manager

Kate Spade
Wrentham, MA
09.2013 - 03.2015
  • Represented field operations to help cultivate standard operating procedures for Area Support Centers with corporate teams.
  • Collaborated with corporate inventory and operations partners to develop scalable inventory and storage solutions, initiating rollout of Area Support Centers (warehouses).
  • Sourced and secured multiple offsite storage locations, as well as a final 5,000 sq. ft. warehouse for ASC.
  • Oversaw inventory accuracy for over 150,000 OH units, and facilitated transfer from ASC to the store to prevent potential sales loss.

Store Manager

Crabtree & Evelyn
Multiple Locations, MA
05.2006 - 05.2012
  • Directed flagship location to achieve top sales performance within company while managing budgets and team schedules.
  • Selected for the POS development task force, and the international product development program.
  • Progressed through four promotions to manage higher-volume doors.

Education

Interior Design

Rhode Island School of Design
Providence, RI

Associate of Arts - Fine Arts

Community College of Rhode Island
Warwick, RI

Skills

  • Technical drawing
  • Financial acumen
  • Cross-functional relationships
  • Retail operations
  • New store openings
  • Budget management
  • Team development
  • Data analysis
  • Microsoft Office
  • Problem solving
  • Interior design - Certificate in progress

Timeline

Senior Store Leader

Kate Spade
02.2025 - Current

Visual Manager

Kate Spade
03.2015 - 02.2022

Store Operations Manager

Kate Spade
09.2013 - 03.2015

Store Manager

Crabtree & Evelyn
05.2006 - 05.2012

Interior Design

Rhode Island School of Design

Associate of Arts - Fine Arts

Community College of Rhode Island

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