HOLLY ZICKLER

Spearheaded cross-functional strategic planning with key departments- ensuring alignment and synergy. Recruited, hired and led a team of trainers, sales directors and sales representatives specialized in rare disease. Developed mission, vision, strategic plans, performance objectives and compensation structures. Achieved significant success with launch of Purified Cortrophin Gel as second to market repository corticotrophin injection.

• Led commercial efforts to support continued growth of Purified Cortrophin Gel, as well as Pulmonology and Ophthalmology expansions.
• Established a culture of continuous improvement, fostering innovation and driving sustainable growth across the organization.
• Demonstrated inspirational leadership to build empowered and galvanized teams and motivated individuals.
• Spearheaded organizational restructuring initiatives, streamlining operations and reducing overhead costs.
• Championed talent development programs, promoting employee engagement and retention while enhancing overall workforce capabilities.
• Increased company growth through collaboration with sales and marketing departments.
• Built high-performance teams through effective recruitment practices focused on competency alignment coupled with ongoing performance management processes.
• Cultivated company-wide culture of innovation and collaboration.
• Led cross-functional teams for the successful completion of major projects, resulting in increased efficiency and revenue growth.

Notable Achievements:

• 2024 Tracking to deliver YoY growth of 52-61%
• 2023 Delivered YoY growth of 137.3%
• 2022 Delivered $41.7M against $35M revenue goal
• 2021 Established pre-commercial infrastructure, built Commercial Sales and Training teams and launched Purified Cortrophin Gel

Expanded Neurology division to build and inspire team to drive accountability and historic performance of Soliris in gMG and NMOSD. Worked closely with Head of Neurology, VP Sales/Marketing and VP Market Access and Executive Sales Directors to develop strategic growth plans and provide mechanism for feedback and improvement.

• Boosted regional sales by implementing targeted strategies and fostering strong client relationships.
• Built and led innovative plans based in strategy to grow gMG and NMOSD market through education of diagnostic testing and mechanism of disease to support a paradigm shift of current treatment protocol
• Educated team on complex market access and infusion protocols in Academic Centers, Integrated Delivery Networks, and community infusion center
• Led through extensive change management with two expansions, disease launch, and significant increase in collaborative partnerships

Notable Achievements:

• 2021 Regional Sales Director Excellence Award Winner
• 2018-2021 Consistently exceeded both patient and revenue sales goals
• 2019 Built expansion team for first to market Soliris in NSMOD
• 2019 RSD Liaison Lead- Marketing/Compliance/Patient Services/Sales/IT Project Lead
• 2018 Hired expansion team to increase Myasthenia Gravis share of voice with Neuro Muscular specialists and community neurologists

Worked with VP Sales to build and launch ultra-rare dedicated sales team to expand diagnostic genetic testing and disease awareness with Geneticists, Pediatric Hematologists, Gastroenterologist and Neurologists within Western Region.

• Coached team to build extensive knowledge of diagnostic genetic testing and disease education to provide high science based approach in customer interactions to challenge current diagnosis determinations and treatment protocol
• Collaborated with Texas Children's Hospital to build exportable multi-disciplinary treatment team model based in identification of single enzyme deficient and peroxisomal patients to provide comprehensive and systemized care to this ultra-rare patient population

Notable Achievements:

• 2018 Developed Incentive Compensation program to provide meaningful, pay for performance incentives which focused on attainable and motivational metrics
• 2017 Exceeded both patient and revenue sales goals
• 2017 Hired expansion team to launch commercial sales exclusively focused in ultra-rare disease space to Centers of Excellence and Children's Hospitals

Appointed by Vice President/General Manager of Neurology to lead neurology sales unit for the West half of the nation. Developed internal partnerships with Marketing, Operations, Patient Services, Market Access to foster increased collaboration and drive strategic alignment.

• Led team of 6 Regional Sales Managers and 56 sales representatives to growth through significant change management.
• Worked with analytics team to structure territory resizing and enhance analytics and targeting.
• Consistently surpassed quarterly targets through disciplined planning and execution of strategic initiatives aimed at boosting revenues.

Hired to devise, incorporate, and manage robust strategic plan focused on regional growth through expansion of community neurology product utilization and patient education while identifying and developing KOLs to serve as product advocates. Built foundational expectation of collaboration with all internal partnerships including: Medical, Reimbursement, Patient Services and Market Development through quarterly territory business meetings planned and executed at specialist/territory level.

Notable Achievements:

• 2016 ranked #3/11 nationally in President's Club
• 2015 ranked #4/12 nationally in President's Club
• 2015 Drive for Growth winner- Ranked #1 in Acthar sales growth
• 2014 Drive for Growth winner- Ranked nationally #2 in Acthar sales growth
• 2014 ranked #4/12 nationally in President's Club
• Exceeded sales goals consecutively from January 2013 through June 2016
• Hired entirely new sales team in 2012-13 to advance NW region from #12 to #2 by increasing Acthar sales over 74%
• Promoted two specialists to leadership roles

• Promoted to lead team through divisional downsizing and district mergers while maintaining product volume growth
• Developed a unique aptitude for building and retaining collaborative teams focused on accountability and sales attainment.

• Promoted and conveyed complex clinical information to Psychiatrists and Neurologists in private practice, Community Mental Health Clinics, VAs and State Hospitals
• Developed and maintained trusted and long-standing relationships with key Academic Physicians and Thought Leaders to serve as product advocates.

• Recruited to launch topical steroid to Dermatologists
• Devised territory business plan to manage a large geography and build education while creating value for a high-end product in a saturated marketplace.

• Provided clinical education to academic and community healthcare providers, including Cardiologists, Endocrinologists and Family Practitioners.