Howard Mahoney
Dallas,TX
Summary
Expert in enhancing brand visibility through compelling campaigns and innovative graphic design.
Overview
11
11
years of professional experience
Work History
Marketing Consultant
Self Employed
Dallas, TX
2023.05 - Current
- Developed targeted marketing strategies for clients across diverse industries, enhancing brand visibility and engagement.
- Created engaging content for social media platforms and client websites, driving audience interaction and retention.
- Managed social media accounts by developing content calendars and posting regularly, ensuring consistent messaging and audience growth.
- Designed promotional materials using graphic design tools and software.
Marketing Director
Pathmaker Group
Coppell, Texas
2016.06 - 2023.01
- Developed integrated marketing strategies that increased brand visibility across multiple channels.
- Directed the development of digital assets such as websites, e-commerce platforms, blogs, email campaigns.
- Organized promotional campaigns encompassing social media, print materials, press releases, and website content, enhancing audience engagement.
- Oversaw budget allocation for marketing initiatives and resource management.
- Oversaw budgeting for all marketing activities, ensuring expenditures were within allocated limits.
- Presented monthly results of all marketing efforts at executive team meetings.
- Managed relationships with advertising agencies and vendors to optimize collaboration and campaign effectiveness.
Marketing Associate
Pinnacle Corporation
Arlington, Texas
2015.07 - 2016.06
- Managed email marketing initiatives to enhance customer relationships and improve retention.
- Coordinated social media efforts to effectively engage target audiences and increase brand interaction.
- Developed content for digital marketing campaigns to enhance brand visibility.
- Assisted in organizing promotional events and product launches to boost brand awareness and audience reach.
- Created detailed reports on campaign performance to inform strategic decisions.
Education
Bachelor of Arts - Journalism And Promotional Communications
Cleveland State University
Cleveland, Ohio, OH2008-01
Skills
- Marketing strategy development
- Digital content creation
- Social media management
- Graphic design
- Campaign analysis
- Brand development
Timeline
Marketing Consultant
Self Employed
2023.05 - Current
Marketing Director
Pathmaker Group
2016.06 - 2023.01
Marketing Associate
Pinnacle Corporation
2015.07 - 2016.06
Bachelor of Arts - Journalism And Promotional Communications
Cleveland State University