Hunter Stiger
Seymour,TN
Summary
Results-driven marketing leader with a proven track record in developing and executing integrated marketing strategies that enhance brand consistency, generate leads, and drive revenue growth. Expertise in cross-functional collaboration, digital marketing, content creation, and managing events and trade shows ensures a comprehensive approach to achieving business objectives. Demonstrated ability to translate complex product knowledge into compelling customer-facing messaging and impactful promotional initiatives. Committed to leveraging innovative marketing techniques to elevate brand presence and foster meaningful customer engagement.
Overview
8
8
years of professional experience
Work History
Marketing Manager
BISON USA Corp.
01.2024 - Current
- Developed and implemented content strategies for social media platforms to enhance audience engagement.
- Developed and managed cross-channel marketing initiatives aimed at increasing customer engagement and outreach effectiveness.
- Created and maintained marketing materials, ensuring consistency in brand messaging.
- Designed graphics and logos for advertisements, newsletters, and other marketing collateral.
- Executed trade show and exhibition planning to elevate brand awareness among target audiences.
- Developed and implemented marketing plans for new products, driving brand awareness and market penetration.
- Monitored and managed budgets for all marketing initiatives, ensuring financial accountability.
- Advocated for company interests at local and trade association meetings to enhance product visibility.
- Developed and authored press releases to strategically position and promote new products.
- Planned advertising campaigns for online, print and other mediums.
- Designed targeted event marketing initiatives aimed at enhancing brand recognition and engagement.
- Designed and produced engaging promotional materials and digital content aimed at increasing event participation.
- Oversaw budget management for multiple events, optimizing resource allocation to maximize impact.
- Conducted training sessions for staff on sales techniques and customer service best practices.
Marketing Coordinator
BISON USA Corp.
01.2020 - 01.2024
- Managed email marketing campaigns, enhancing customer awareness and retention.
- Analyzed market trends, identifying actionable opportunities for growth and improvement.
- Maintained marketing databases, ensuring accuracy in customer information management.
- Wrote, proofed and edited content in accordance with established brand guidelines.
- Maintained a library of marketing collateral including images and videos.
- Participated in industry events and conferences to network and promote the brand.
- Managed key client relationships to ensure satisfaction and loyalty.
- Provided technical support for customers, answering questions about product features and capabilities.
- Created instructional materials to support learning objectives and enhance retention.
Inside Sales and Marketing Representative
BISON USA Corp.
07.2018 - 01.2020
- Cultivated customer relationships through consistent follow-ups and engagement to enhance satisfaction.
- Organized product demonstrations to showcase features and benefits effectively.
- Trained and supported new sales representatives on best practices to drive team success.
- Responded to customer inquiries in a timely manner via phone or email.
- Delivered exceptional customer support to increase account retention.
- Worked in conjunction with outside sales representative to maintain and grow product sales.
- Provided technical support to customers regarding products and services.
- Attended trade shows and conferences to promote the company's products and services.
Education
Bachelors Degree in Business Marketing -
Capital University
05-2018
Skills
- Digital Marketing & Lead Generation
- Content Creation & Collateral Development
- Trade Show & Event Management
- Social Media Marketing
- Budget Management
- Adobe Creative Suite & Graphic Design
- Cross-Functional Collaboration
- Strong Verbal & Written Communication
Timeline
Marketing Manager
BISON USA Corp.
01.2024 - Current
Marketing Coordinator
BISON USA Corp.
01.2020 - 01.2024
Inside Sales and Marketing Representative
BISON USA Corp.
07.2018 - 01.2020
Bachelors Degree in Business Marketing -
Capital University