Wendy Barragan
Dallas,TX
Summary
Results-driven professional transitioning into digital marketing, bringing 6+ years of experience in data analysis, client management, and revenue growth. Experience planning and executing social media campaigns, creating content, and driving customer engagement through digital channels for a personal business. Combines a creative eye with a data-driven mindset to analyze performance, support campaign optimization, and contribute to measurable results. Skilled in using CRM systems and customer data to inform strategy, with a collaborative, self-driven approach and strong attention to detail.
Overview
10
10
years of professional experience
Work History
Sales Administrator
Orthofix
Lewisville, TX, USA
10.2021 - Current
- Managed a weekly revenue of $1 million for account payment and processing, ensuring timely and accurate financial transactions
- Increased profits by 90% each quarter in account profitability by performing final analysis of accounts including pricing for device, contract review, and eligibility, resulting in improved revenue
- Collaborated with Territory Managers to streamline support processes, utilized collaboration tools, notes and follow-up in Oracle
- Collaborate with management for escalated accounts
- Coordinated sales order processing to ensure timely fulfillment and customer satisfaction.
Digital Marketing Analyst
Self Employed
Dallas, TX
03.2023 - Current
- Planned and executed social media marketing strategies to grow brand awareness and attract new clients
- Optimized email marketing campaigns
- Analyzed website performance metrics using Google Analytics to drive continuous improvement in user engagement.
- Analyzed digital marketing campaigns to improve engagement and conversion rates.
Inside Sales Representative
Smart Source Amerisource Bergen
Carrollton, TX, USA
04.2021 - 10.2021
- Prospecting and onboard new accounts with local independent pharmacists, expanding market presence and driving business growth.
- Exceeded sales targets by 30 %, averaging $15,000 – $30,000 monthly, resulting in increased revenue and profitability for the business.
- Increased retention in 2021 by 40% in Puerto Rico wholesale accounts
Collections Analyst
Us Bioservices Amerisource
Carrollton, TX, USA
01.2018 - 04.2021
- Identified and resolved denied claims, resulting in a collection resolution of $70,000/month
- Responsible for planning, scheduling, and coordinating meetings to discuss unpaid collection accounts
- Performed Data Analysis to identify trends and coding issues
Medical Claims Analyst
Thrive Skilled Pediatric Care
Plano, TX
07.2017 - 01.2018
- Conducted detailed financial analysis and identified areas for improvement for denials, leading to a X% reduction in overall claim denials and improved financial performance.
- Reviewed and processed claims efficiently, reducing turnaround time for resolutions.
- Collaborated with cross-functional teams to streamline claims processing workflows.
- Led initiatives to enhance claim accuracy through detailed audits and process improvements.
- Demonstrated a high level of accuracy and attention to detail in reviewing claim documentation for approval or denial decisions.
Revenue Cycle Analyst
Physician Innovation Company
Plano, TX
02.2016 - 07.2017
- Successfully resolved 40% of payer issues, expediting claim processing and reducing accounts receivable days by 4 days, optimizing revenue cycle efficiency.
- Managed appeals process effectively, successfully overturning denied claims to secure payment for services rendered.
- Maintained up-to-date knowledge of payer requirements, ensuring accurate billing practices across all departments.
- Monitored daily reports, identifying trends or discrepancies that warranted further investigation or action from the revenue cycle team.
Education
High School Diploma -
Conway High School
Administration in Business - undefined
University Of Arkansas
Pulaski12-2011
Skills
- Contract Management
- Customer Engagement
- Data Analysis
- Operations
- Project Management
- Sales
- Content strategy
- Email marketing
- Basic knowledge of SEM and digital advertising strategies
CRM Systems (Oracle)
Timeline
Digital Marketing Analyst
Self Employed
03.2023 - Current
Sales Administrator
Orthofix
10.2021 - Current
Inside Sales Representative
Smart Source Amerisource Bergen
04.2021 - 10.2021
Collections Analyst
Us Bioservices Amerisource
01.2018 - 04.2021
Medical Claims Analyst
Thrive Skilled Pediatric Care
07.2017 - 01.2018
Revenue Cycle Analyst
Physician Innovation Company
02.2016 - 07.2017
Administration in Business - undefined
University Of Arkansas
High School Diploma -
Conway High School