Summary
Overview
Work History
Education
Skills
Affiliations
Accomplishments
Languages
Timeline
Generic

Ian Henzi

Chicago,IL

Summary

Driven marketing analyst focused on curating insights for overall business development. From market and industry trends to digital analytics, I am motivated by turning data into growth. Former Division I student-athlete who will work relentlessly for any opportunity given.

Clifton Strengths - Input | Learner | Achiever | Includer | Strategic

Overview

5
5
years of professional experience

Work History

Marketing Analyst

Gallup
Chi, IL
06.2022 - Current
  • Partnered with the Chief Marketing Officer to create quarterly reports for Gallup's Executive Leadership Team.
  • Proficient use of data analytics tools such as Google Analytics 4, Power BI, Meltwater, SEMrush, Excel, and Eloqua.
  • Conducted market research projects around marketing personas, high-value lead targets, and competitive analysis.
  • Managed account-based marketing campaigns in partnership with sales leaders.
  • Member of the Gallup news team, where I provided feedback on content performance to the Senior Vice President on a weekly basis.

Marketing Analyst

Mindset Marketing
Detroit, MI
01.2022 - 05.2022
  • Managed multiple Google Ad accounts across various types of businesses, and maintained long-term clients through building relationships.

Marketing Intern

Monster Energy
Kent, OH
01.2020 - 05.2021
  • Effectively ran a social media page dedicated to Monster Energy events and promotions. Organized and ran philanthropy events through social media while being a student athlete.

Education

Bachelor of Arts - Global Communication

Kent State University
Kent, OH
12-2021

Skills

  • Data analysis
  • Market research
  • Campaign management
  • Google Analytics
  • Power BI
  • SEM tools

Affiliations

  • Division 1 Student Athlete
  • March of Dimes Volunteer

Accomplishments

  • National Society Of Leadership & Success
  • Model United Nations Citizenship Award

Languages

German
Limited

Timeline

Marketing Analyst

Gallup
06.2022 - Current

Marketing Analyst

Mindset Marketing
01.2022 - 05.2022

Marketing Intern

Monster Energy
01.2020 - 05.2021

Bachelor of Arts - Global Communication

Kent State University

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Ian Henzi