Summary
Overview
Work History
Education
Skills
Timeline
OperationsManager
Ian Luna

Ian Luna

Data Analyst
La Mirada,CA

Summary

Enthusiastic and persistent data analyst experienced working in direct response advertising. Proficient in advertising strategy; campaign performance and data analysis; excellent and diplomatic communication skills; extensive non-profit experience; and a hardworking team player with a strong work ethic. Experienced in Radio, TV, and Digital in many industries including Healthcare, Education, Financial and more!

Overview

6
6
years of post-secondary education
9
9
years of professional experience

Work History

Media Data Analyst

Converze Media
Huntington Beach, CA
02.2019 - Current
  • Performed data analysis and verification of data to improve campaigns and marketing efficiency.
  • Developed and performed programming solutions for workflow, data analysis, SQL querying, and ad-hoc reporting.
  • Utilized Google Analytics, LeadsRX, TVSquared, and Tablueau for dashboarding, attribution modeling, performance tracking, and reporting.
  • Coordinate with account managers and clients in achieving marketing efficiency through CPMs/CPCs for over 30 clients.
  • Generates regular reports to identify and present trends and quantitative data to management.

Financial Coordinator

Filipino Cultural School
Norwalk, CA
08.2013 - 08.2018
  • Helped organization apply and secure 501(c)(3), non-profit status in the State of California.
  • Slashed administration costs and expenses by 20% by negotiating pricing and fees while securing donations from the community.
  • Launched multiple online, crowdfunding campaigns and fundraisers to raise over $10,000 in funding.
  • Maximized revenue through increased registration fees and other streams of revenue, while increasing annual profit by 2-5% every year.
  • Managed budgets, assets, portfolios, accounts payable and receivable and general financial reporting procedures.

Data Processing Coordinator

Select Data, Inc.
Anaheim, CA
09.2016 - 01.2018
  • Collaborated with clinicians and medical coders in processing over 14,000 records a year and increased productivity by 44% in first year.
  • Aggregated and collated medical documentation for coding in accordance with HIPAA.
  • Maintained data entry requirements by following data program techniques and procedures.
  • Reviewed, corrected, deleted and re-entered data to eliminate duplication of data and maintain data integrity.

Education

Bachelor of Science - Management Information Systems

California State University, Long Beach
Long Beach, CA
08.2016 - 08.2019

Certification - Non-Profit/Organizational Management

Gianneschi Summer School For Nonprofits Conference
Fullerton, CA
06.2017 - 08.2017

Associate of Science - Business Administration

Cypress College
Cypress, CA
08.2013 - 08.2016

Skills

    Data Analytics, Google Analytics, Dashboards, TVSquared, and LeadsRX

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Timeline

Media Data Analyst

Converze Media
02.2019 - Current

Certification - Non-Profit/Organizational Management

Gianneschi Summer School For Nonprofits Conference
06.2017 - 08.2017

Data Processing Coordinator

Select Data, Inc.
09.2016 - 01.2018

Bachelor of Science - Management Information Systems

California State University, Long Beach
08.2016 - 08.2019

Financial Coordinator

Filipino Cultural School
08.2013 - 08.2018

Associate of Science - Business Administration

Cypress College
08.2013 - 08.2016
Ian LunaData Analyst