Passionate marketing professional with a keen interest in art and gallery management, customer service, and content creation. Able to organize and prioritize work in fast-paced, high-pressured environments with fantastic networking, presentation, and promotional skills.
Overview
9
9
years of professional experience
Work History
Marketing and Communications Manager
Tucson Museum of Art
01.2021 - Current
Create and schedule social media content based on institutional priorities, current events, and audience engagement.
Write and distribute press releases and follow up with appropriate media outlets.
Manage and produce annual report production and annual appeal campaigns.
Oversee donor and sponsor recognition on digital and print materials.
Draft email newsletters promoting the museum's events, exhibitions, and programs.
Aid curator with show promotion through writing press releases, social media posts, and mailing out invites.
Knowledge of social media best practices and trends.
Design posters and flyers to promote upcoming exhibitions for the museum.
Attend community meetings as an organization liaison.
Review imagery and text to keep communications in line with brand identity.
Digital Marketing Specialist
Wisconsin Women's Business Initiative Corporation
01.2020 - 01.2021
Generated ongoing content and audience engagement strategy on multiple social media platforms, including Instagram, Facebook, and LinkedIn.
Collaborated with cross-functional teams to develop integrated marketing plans that included both traditional and digital channels.
Created social media content with innovative brand messaging to support new product launches.
Designed and managed a variety of promotions from creative conception to execution.
Assisted in the refinement of PowerPoint presentations, including document formatting, editing, and image sourcing.
Optimized email marketing campaigns to maximize open rates, click-through rates, and conversions.
Marketing Assistant
Gravity Marketing LCC
01.2016 - 01.2020
Demonstrated proficiency in developing creative ideas and bringing them to life through storytelling.
Amplified social media reach, creating engaging visual assets such as infographics and videos for widespread distribution.
Updated spreadsheets with statistical, financial and non-financial information.
Generated leads through phone calls, emails and face-to-face interactions.
Enhanced customer engagement with the development of compelling content for email newsletters and blog posts.
Mastered working effectively under the constant pressure of simultaneous project milestones and deliverable deadlines.
Operations Intern
Milwaukee Film
01.2015 - 01.2016
Conducted consumer surveys and gathered data on purchasing habits for use in branding efforts.
Prepared reports detailing project updates, performance information, and ongoing trends.
Devised and evaluated methods and procedures for collecting data such as surveys, opinion polls, or questionnaires.
Contributed to the successful execution of various initiatives, working closely with cross-functional teams.
Enhanced communication between departments through regular meetings and collaborative projects.
Offered technical assistance to support front-line teams with daily operations and special projects.
Education
Bachelor's in Film & Media Studies -
University of Wisconsin–Milwaukee
Milwaukee, WI
05.2016
Skills
Adobe Creative Suite
Audience Development
Budget Planning
Calendar Management
Content Creation
Customer Service
Client Relationship Management
Database Management
Social Media Campaigns
Website Development
Timeline
Marketing and Communications Manager
Tucson Museum of Art
01.2021 - Current
Digital Marketing Specialist
Wisconsin Women's Business Initiative Corporation
01.2020 - 01.2021
Marketing Assistant
Gravity Marketing LCC
01.2016 - 01.2020
Operations Intern
Milwaukee Film
01.2015 - 01.2016
Bachelor's in Film & Media Studies -
University of Wisconsin–Milwaukee
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