Ilyssa Cohen
McCall,ID
Summary
Accomplished Senior Account Manager and Senior Account Executive with over 14 years in sales management and in the customer service space. Dedicated to building lasting customer relationships through trust, integrity, and outstanding service. Adept at delivering customer-centric solutions, consistently exceeding expectations. A forward-thinking professional with a deep understanding of evolving market dynamics, prioritizing long-term growth and innovation in every endeavor.
Overview
15
15
years of professional experience
Work History
Senior Account Executive
Armadillo Home Warranty
02.2023 - Current
- Consistently ranked among top 3 producers on the sales team, showcasing exceptional sales performance that played a pivotal role in driving substantial revenue growth
- Strategically expanded sales the territory across multiple states, leading to increased market penetration and substantial sales growth
- Utilized data analysis to identify market trends and insights, guiding the development of effective market strategies and objectives
- Achieved an impressive 30-45% open rate for sales emails crafted and implemented for the entire team using HubSpot, consistently driving engagement and interest among target prospects
Senior Account Executive
Home Warranty of America
02.2020 - 02.2023
- Sold over $1 million in revenue in 2021, resulting in promotion to Million Dollar Club - first employee in company history to earn this promotion within first year of employment
- Managed a diverse territory spanning five states, overseeing relationships with over 50,000 Realtors
- Successfully implemented weekly HubSpot email campaigns, reaching 15,000 agents per week with an exceptional average open rate of 55%
- Collaborated with the tech team to ensure seamless pre-launch programs, optimizing system functionality and enhancing user-friendliness
- Developed an effective inter-office referral system, leading to increased agent retention and acquisition through positive client experiences
- Employed proactive and collaborative strategies to strengthen customer relationships, ensuring exceptional customer service and satisfaction
Senior Account Manager / Influencer Marketing Manager
Adscend Media
07.2013 - 01.2020
- Cultivated and managed relationships with over 50% of key accounts, resulting in peak retention rates and revenue maximization
- Provided day-to-day support to a large portfolio of top-tier clients, fostering strong relationships and ensuring high levels of customer satisfaction
- Initiated and executed projects that improved client productivity, unlocked new growth opportunities, and significantly increased overall ROI
- Managed the integration of proprietary company products through various methods, including SDK, HTML, API, and postback support
- Analyzed client statistics to identify growth opportunities, track trends, optimize campaigns, and troubleshoot issues
- Consistently achieved annual sales growth of over 20% for existing partners, maintaining a remarkable 90% retention rate
- Oversaw continuous testing of Hideout's viewer-facing video player (Brid Video Player), optimizing VAST tag placement and pre-roll ad units
Senior Affiliate Account Manager
Sponsormob / Mobile Space Ltd
01.2012 - 05.2013
- Developed, executed, and maintained daily operations for all North American accounts, contributing to over $750,000 in total company revenue
- Oversaw 85% of mobile and affiliate programs, fostering strong client partnerships and driving program success
- Conducted weekly meetings with major clients, including presentation development, reporting, and material delivery to ensure exceptional service and communication
- Dedicatedly trained the North American team in mobile advertising strategy, client communication, web portal management, and best practices
- Provided comprehensive support to key accounts, offering expertise in sales, technical matters, and business operations
Senior Account Manager
Hello World Technologies / Cellit
07.2008 - 01.2012
- Drove annual contract renewals and contributed to a remarkable 25% growth in total company revenue, with a notable increase in new client referrals
- Led comprehensive new-hire training programs for both Sales and Account Management departments, directly impacting company revenue growth
- Delivered exceptional attention to detail and customer support, offering strategic consulting and producing in-depth reporting, resulting in an outstanding 90% customer retention rate
- Proactively conducted research on emerging industry trends, applications, and concepts to drive continuous improvement of products and services
Education
Bachelor of Arts - Media Arts
University of Arizona
Tucson, AZSkills
- Technical Skills - Microsoft Office Suite, HubSpot CRM, Salesforce CRM, Windows and Mac OS X, G Suite, WordPress, Trello, Adobe Photoshop
- Leadership and Management Skills (expert level) - Client Relationship Management, Sales and Negotiation, Strategic Account Planning, Communication Skills, Cross-Functional Collaboration, Problem-Solving, Data Analysis and Reporting, Industry Knowledge, Customer Retention, Business Development, Prospecting Skills, Strategic Selling, Customer Satisfaction
Timeline
Senior Account Executive
Armadillo Home Warranty
02.2023 - Current
Senior Account Executive
Home Warranty of America
02.2020 - 02.2023
Senior Account Manager / Influencer Marketing Manager
Adscend Media
07.2013 - 01.2020
Senior Affiliate Account Manager
Sponsormob / Mobile Space Ltd
01.2012 - 05.2013
Senior Account Manager
Hello World Technologies / Cellit
07.2008 - 01.2012
Bachelor of Arts - Media Arts
University of Arizona
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