Iris Soroka
Fort Lee,NJ
Summary
Experienced in managing data systems and auditing processes, with a focus on supporting technical teams. Demonstrated success in issue resolution and workflow improvement through tools like Salesforce and Tableau. Transitioning into IT and cybersecurity, with CC and Security+ certifications in progress.
Overview
6
6
years of professional experience
2
2
Certifications
Work History
Marketing Data Analyst
Suntory Global Spirits
New York, New York
2022.02 - 2025.01
- Built and managed large-scale data systems for 20+ global brands, ensuring accuracy and reliability.
- Conducted data audits to identify inconsistencies and compliance gaps.
- Collaborated with developers and technical teams to troubleshoot issues and enhance performance.
- Managed CRM platforms, including Salesforce and Marketing Cloud, focusing on user segmentation and automation.
- Designed reporting dashboards to monitor system performance and user engagement metrics.
- Assisted in improving platform usability through cross-functional collaboration.
Marketing Data Analyst
Suntory Global Spirits (Contract)
New York, New York
2021.06 - 2022.02
- Analyzed large datasets across multiple systems to identify trends and optimization opportunities.
- Supported development of reporting tools and dashboards for stakeholders in business and technical areas.
- Collaborated with cross-functional teams to translate data insights into system improvements.
Digital Marketing & Growth Intern
Wibbitz
New York, New York
2019.08 - 2020.02
- Managed and organized large datasets of leads and user activity using CRM tools
- Automated workflows and email sequences to streamline processes
- Conducted A/B testing and performance analysis to enhance digital system performance
Marketing Analytics Intern
Atlantic Records (Warner Music Group)
New York, New York
2019.01 - 2019.06
- Analyzed large datasets from streaming platforms to extract actionable insights, informing targeted marketing initiatives
- Utilized Excel models to analyze trends and forecast outcomes, supporting data-driven marketing strategies
- Developed dashboards to monitor performance across digital platforms, enhancing data visibility for strategic decisions
Education
BBA - Marketing Management
Baruch College, Zicklin School of Business
New York, NY2022-05
Skills
- Data analysis proficiency
- Trend forecasting techniques
- Segmentation strategy development
- Salesforce expertise
- Report generation tools
- Database administration skills
- Microsoft Office
- Operating system knowledge (MacOS, Linux)
- Collaborative teamwork skills
Certification
ISC2 Certified in Cybersecurity (CC) — In Progress (Exam: April 1, 2026)
Projects & Training
Springboard Cybersecurity Career Track — Completed March 2026
- Completed hands-on labs in networking, system security, and incident response
- Gained experience with tools including Wireshark, Nmap, and Linux environments
- Built foundational skills in threat detection, vulnerability analysis, and risk assessment
- Completed a capstone project focused on identifying and mitigating security risks
Timeline
Marketing Data Analyst
Suntory Global Spirits
2022.02 - 2025.01
Marketing Data Analyst
Suntory Global Spirits (Contract)
2021.06 - 2022.02
Digital Marketing & Growth Intern
Wibbitz
2019.08 - 2020.02
Marketing Analytics Intern
Atlantic Records (Warner Music Group)
2019.01 - 2019.06
BBA - Marketing Management
Baruch College, Zicklin School of Business