ISABEL NEIRA
Miami,FL
Summary
Dynamic leader with a proven track record at Rebag, orchestrating a digital sales strategy that surged revenues by $1.5M+. Expert in luxury brand strategy and client relations, I excel in driving sales growth and revenue expansion through strategic partnerships and digital marketing. Leveraged CRM optimization and event planning to significantly enhance brand visibility and profitability.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Founder & Creative Director
Abundita Group
Miami, FL
04.2024 - Current
- Spearheaded high-profile event productions, securing a strategic partnership with the Marquis Marriott Hotel, driving luxury brand exposure
- Negotiated and executed sponsorships, partnering with premium fashion and alcohol brands to elevate event prestige
- I collaborated with REISS's UK marketing team to create content, and worked alongside the VP of Retail to enhance brand visibility and growth in the Miami market.
Fashion Stylist & Events Coordinator
Reiss
Miami, FL
02.2024 - Current
- Led brand partnerships, securing a collaboration with McLaren for Formula One and elevating Reiss's presence during Miami Swim Week
- Developed a VIP client book, leveraging social media marketing to drive customer engagement and boost sales by 40%
- Directed team operations and visual merchandising, enhancing brand presentation and increasing in-store conversions
Founder & Event Strategist
Concept The Soul
Miami, FL
08.2023 - Current
- Sold out the inaugural company event, surpassing ticket sales projections by 50% through strategic marketing and audience targeting
- Secured partnerships with high-profile performers and sponsors, establishing the brand as a key player in Miami's entertainment industry
- Created exclusive brand activations that increased audience engagement and brand recognition
Client Relationship Manager
Vanderbilt Capital
Miami, FL
09.2022 - 08.2023
- Negotiated high-value partnerships, increasing client portfolio and driving six-figure revenue growth
- Built a high-performance client relations team, boosting client retention by 35% and setting new sales records
- Expanded Vanderbilt Capital's business portfolio by 20% through strategic alliances
Digital Manager
Rebag
Miami, FL
05.2021 - 07.2022
- Orchestrated a digital sales strategy that generated $1.5M+ in revenue, optimizing online acquisition and retention
- Implemented an advanced CRM strategy, improving customer engagement and retention by 15%
- Enhanced digital marketing funnels, increasing ROI by 35% and boosting profitability
Assistant Manager
Rebag
Miami, FL
06.2019 - 06.2021
- Achieved over $1M in sales, leveraging CRM optimization, lead maximization, and follow-up campaigns
- Exceeded KPIs in inventory management, team leadership, and digital marketing initiatives
- Led cross-functional operations, facilitating training, customer service excellence, and marketing activations
Education
Associate of Arts -
Broward College
Miami, FL01.2017
Skills
- Luxury Brand Strategy
- Client relations
- Digital marketing
- CRM optimization
- Event Planning
- Sponsorship negotiation
- Sales growth
- Revenue Expansion
- Public relations
- Influencer marketing
- CRM platforms
- Mondaycom
- Shopify
- Zendesk
- Endear
- SEO
- Canva
- Social Media Management
- Google Suite
- Productivity Tools
- Microsoft Office
- Slack
- Trello
- Asana
- E-commerce
- Branding
- Growth marketing
- Brand Positioning
- Conversion Optimization
Certification
- The Science of Well-Being and Happiness, 2023
- Brand Management & Digital Marketing, 2023
- ICF Certified Life & Mindset Coach, 2024
Professional References
Available upon request.
Timeline
Founder & Creative Director
Abundita Group
04.2024 - Current
Fashion Stylist & Events Coordinator
Reiss
02.2024 - Current
Founder & Event Strategist
Concept The Soul
08.2023 - Current
Client Relationship Manager
Vanderbilt Capital
09.2022 - 08.2023
Digital Manager
Rebag
05.2021 - 07.2022
Assistant Manager
Rebag
06.2019 - 06.2021
Associate of Arts -
Broward College
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