Years of professional experience
Isabella Vassallo
Fairfield,CT
Summary
Accomplished E-Commerce Sales Manager with a proven track record at Thompson Ferrier, adept in leveraging data-driven decision making and client relationship management to drive growth. Excelled in boosting e-commerce sales through strategic marketing and web analytics, achieving significant improvements in user experience and conversion rates. Demonstrates strong problem-solving and brand positioning skills, ensuring operational excellence and customer satisfaction.
Overview
3
3
Work History
E-Commerce Sales Manager
Thompson Ferrier
10.2024 - Current
- Collaborated with cross-functional teams to streamline the order fulfillment process, enhancing efficiency and reducing errors.
- Oversaw website updates and enhancements, improving user experience and driving higher traffic numbers.
- Boosted e-commerce sales by implementing effective online marketing strategies and optimizing product listings.
- Managed inventory levels for optimal stock availability, leading to increased customer satisfaction and repeat purchases.
- Analyzed sales data to identify trends and opportunities for growth, informing strategic business decisions.
- Built relationships with retail and wholesale customers to establish long-term business growth.
- Increased sales volume and expanded product line to new retailers and department store chains.
- Implemented systems and procedures to increase sales.
Digital Marketing Coordinator
Francine Collections
05.2024 - 10.2024
- Monitored competitors' digital marketing activities, identifying trends and potential opportunities for growth.
- Developed email marketing campaigns for improved customer engagement and retention rates.
- Monitored and evaluated website analytics to identify trends and opportunities for improvement.
- Optimized online presence by conducting regular website audits and updating outdated content as needed.
- Created visually appealing landing pages to improve user experience and conversion rates.
Senior Administrative Assistant
Yale Law School
09.2023 - 03.2024
- Created and maintained detailed administrative processes and procedures to drive efficiency and accuracy.
- Served as a reliable point of contact for both internal and external stakeholders, demonstrating strong problem-solving skills to address any issues that arose.
- Expertly coordinated logistics for functions both within and outside of organization.
- Increased accuracy of financial records with diligent tracking of expenses, budget management, and invoice processing.
Education
Bachelor of Arts - Anthropology
University of Vermont
Burlington, VT05-2023
Skills
- Data-driven decision making
- Web analytics
- Brand positioning
- Marketing strategy development
- Conversion rate optimization
- Product merchandising
- Client relationship management
Timeline
E-Commerce Sales Manager
Thompson Ferrier
10.2024 - Current
Digital Marketing Coordinator
Francine Collections
05.2024 - 10.2024
Senior Administrative Assistant
Yale Law School
09.2023 - 03.2024
Bachelor of Arts - Anthropology
University of Vermont
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