Jaclyn Rodriguez
Fuquay Varina,NC
Summary
Communications specialist with extensive experience in external and internal communications. Skilled in leading project teams and strategic planning to achieve organizational goals efficiently. Eloquent writer with a history of producing engaging and impactful content. Known for fostering team collaboration and enhancing operational workflows.
Overview
13
13
years of professional experience
2
2
Certifications
Work History
Marketing and Reservations Manager
Muddy Sneakers
Raleigh, North Carolina
08.2025 - Current
- Managed the reservations system for outdoor adventure programs and experiences.
- Led efforts to resolve reservation changes efficiently, ensuring customer satisfaction.
- Developed comprehensive marketing strategies aligned with brand goals and target audiences.
- Oversaw content creation for digital platforms to enhance brand visibility and engagement.
- Spearheaded communication strategies for donor outreach and retention efforts.
Communications and Donor Relations Manager
Muddy Sneakers
Raleigh, NC
11.2024 - 08.2025
- Developed communication strategies for donor outreach and retention efforts.
- Managed donor database, ensuring accurate records and segmentation of contacts.
- Led initiatives to recognize and thank donors for their contributions and support.
- Collaborated with other departments within the organization to ensure that donor needs were met in a timely manner.
- Prepared reports summarizing donor activities such as giving patterns, trends in giving.
- Coordinated direct mailings, email campaigns and other marketing materials targeted at prospective donors.
- Developed content for social media platforms.
- Created visually appealing graphics and videos for various social media posts.
Development Manager and Social Media Manager
The National Kidney Foundation
Baltimore, MD
09.2022 - 08.2024
- Led program development initiatives for patient education and community outreach.
- Coordinated fundraising events to support kidney disease awareness and research efforts.
- Oversaw volunteer recruitment and engagement for community support programs.
- Monitored progress against project milestones and deadlines.
- Coordinated with external vendors to ensure that software solutions meet customer requirements.
- Developed event timelines and schedules to ensure smooth execution.
- Coordinated logistics for events including venue selection and vendor management.
- Managed budgets by tracking expenses and processing invoices.
- Developed engaging content strategies for diverse social media platforms.
- Coordinated with cross-functional teams to align marketing efforts across channels.
- Managed social media accounts, ensuring consistent brand messaging and voice.
- Created engaging content for multiple social media platforms, such as Twitter, Instagram, Facebook, and LinkedIn.
- Tracked social media metrics to determine audience growth rate, volume and reach.
Independent Consultant
Prairie Animal Hospital
Peoria, IL
01.2022 - 03.2024
- Managed recruitment processes to attract top talent for various positions.
- Conducted interviews and assessments to evaluate candidate qualifications effectively.
- Managed the full cycle of recruitment process including sourcing, interviewing, screening and selection of candidates.
- Curated engaging content for monthly newsletters to enhance reader interest.
- Developed creative themes and layouts to improve newsletter visual appeal.
- Verified accuracy of facts presented within stories before publication.
Office Manager
Prairie Animal Hospital
Peoria, IL
08.2019 - 05.2021
- Managed daily office operations for a busy animal hospital.
- Coordinated appointment scheduling for veterinary services and consultations.
- Oversaw inventory management for medical supplies and office materials.
- Trained and supervised administrative staff on clinic protocols.
- Facilitated communication between veterinarians, staff, and clients effectively.
- Implemented process improvements to enhance office efficiency and workflow.
- Managed office inventory and placed new supply orders.
- Tracked invoices and payments to ensure accuracy of accounts receivable and payable information.
- Monitored payments due from clients and promptly contacted clients with past due payments.
- Handled scheduling and managed timely and effective allocation of resources and calendars.
- Crafted engaging content for various platforms, including blogs and social media.
Development Coordinator
MedChi
Baltimore, MD
03.2013 - 05.2016
- Fostered lasting vendor relationships. Directed marketing events and social media. Oversaw client billing and invoicing. Drove sales of advertisement space in print and digital publications.
- Coordinated events and programs for healthcare professionals and stakeholders.
- Collaborated with vendors to secure catering, transportation, and audiovisual services.
- Developed promotional materials to showcase sponsorship opportunities effectively.
- Collaborated with internal teams to integrate sponsor branding into events.
- Researched potential sponsors to identify strategic partnership opportunities.
- Organized meetings and presentations to pitch sponsorship packages to stakeholders.
- Created marketing materials such as proposals, presentations and reports for prospective sponsors.
- Ensured that all contractual agreements were fulfilled in accordance with company policy and procedures.
Education
Master of Science - Recreation, Sport & Tourism
University of Illinois
Urbana-Champaign, IllinoisBachelor of Science - Recreation Administration
York College of Pennsylvania
York, PennsylvaniaSkills
- Marketing strategy
- Donor relations
- Content creation
- Team leadership
- Budget management
- Event coordination
- Social media marketing
- Project management
- Relationship building
- Sponsorship strategy
- Nonprofit experience
- Volunteer management
Certification
Marketing Strategist - Section School
Volunteer Experience
- Special Olympics, Individual Sports Coordinator and Head Coach, 2011-2015
- Special Olympics Bowling, Volunteer, 2023
Timeline
Marketing and Reservations Manager
Muddy Sneakers
08.2025 - Current
Communications and Donor Relations Manager
Muddy Sneakers
11.2024 - 08.2025
Development Manager and Social Media Manager
The National Kidney Foundation
09.2022 - 08.2024
Independent Consultant
Prairie Animal Hospital
01.2022 - 03.2024
Office Manager
Prairie Animal Hospital
08.2019 - 05.2021
Development Coordinator
MedChi
03.2013 - 05.2016
Master of Science - Recreation, Sport & Tourism
University of Illinois
Bachelor of Science - Recreation Administration
York College of Pennsylvania