JACOB CRIADO
San Antonio,USA
Summary
Sales professional with proven expertise in client needs assessment and relationship management at Ferguson Kitchen, Bath & Lighting Gallery. Successfully developed and executed sales strategies that drove significant business growth and enhanced customer satisfaction. Bilingual in Spanish, skilled in lead generation and revenue enhancement. Recognized for strategic decision-making that led to substantial overhead cost reductions.
Overview
22
22
years of professional experience
Work History
Outside Sales-Residential Builder
Ferguson Home
San Antonio, TX
02.2021 - Current
- Ensured compliance with applicable laws during contract negotiations and deal closures.
- Developed and implemented effective sales strategies to expand customer base and revenue.
- Cultivated relationships with existing customers to secure repeat business opportunities.
- Identified new market segments for products and promoted offerings accordingly.
- Negotiated contracts that maximized profits while addressing customer needs.
- Attended trade shows and seminars to build relationships with potential customers.
- Generated performance reports on sales metrics, including total sales volume and average selling price.
- Provided exceptional customer service by promptly addressing inquiries and resolving issues.
- Managed multiple projects simultaneously while adhering to tight deadlines.
- Negotiated contracts with vendors and suppliers to secure favorable terms.
- Coordinated with subcontractors to ensure timely completion of projects.
- Provided customer service, addressing clients' questions and concerns.
Showroom Consultant
Ferguson Kitchen, Bath & Lighting Gallery
Lubbock, TX
01.2020 - 02.2021
- Resolved customer complaints promptly and professionally, enhancing customer satisfaction ratings.
- Prepared accurate quotes for goods and services based on customer requests.
- Compiled weekly and monthly sales reports for presentation to upper management.
- Collaborated with team members to strategize on successes and challenges encountered.
- Maintained professionalism while handling challenging customer interactions.
- Utilized upselling and cross-selling techniques to boost revenue significantly.
- Organized showroom displays to create an attractive product presentation.
- Evaluated customer feedback regularly to identify areas for improvement.
Client Services Manager
Ferguson Kitchen, Bath & Lighting Gallery
Lubbock, TX
12.2016 - 01.2020
- Implemented strategies that enhanced showroom team efficiency while ensuring high customer satisfaction.
- Demonstrated strong organizational and problem-solving skills to manage multiple tasks in fast-paced environment.
- Cultivated relationships with key customers, delivering superior service to drive repeat business.
- Established procedures for prompt handling of customer inquiries, fostering positive client relationships.
Showroom Consultant
Ferguson Kitchen, Bath & Lighting Gallery
Lubbock, TX
10.2014 - 12.2016
- Troubleshot technical issues in client services using strong problem-solving skills.
- Collaborated with senior management on strategic initiatives to enhance client service standards.
- Built strong client relationships by identifying needs and delivering tailored solutions.
- Coached team members on best practices for managing customer expectations and enhancing communication.
- Managed customer accounts, ensuring accuracy in data entry and billing processes.
- Resolved escalated customer issues effectively while maintaining professionalism.
Sales Consultant
Brunson Brick & Stone
Lubbock, TX
06.2010 - 10.2014
- Collaborated with team members to achieve shared objectives.
- Handled customer returns promptly while adhering to policies.
- Maintained professionalism in interactions with challenging customers.
- Regularly evaluated customer feedback to enhance satisfaction ratings.
- Answered phone calls promptly, providing informative assistance about products.
- Organized showroom displays for an appealing presentation of merchandise.
- Utilized upselling and cross-selling techniques to boost revenue.
- Greeted customers upon entry, offering assistance as needed.
- Assisted with customer requests and answered questions to improve satisfaction.
- Provided excellent service and attention to customers when face-to-face or through phone conversations.
Sales Consultant
01.2004 - 04.2010
- Adapted to and remained flexible in changing, fast-paced work environment.
- Analyzed customer needs and interests, determining appropriate products.
- Recommended products to customers, enhancing engagement and brand loyalty.
- Built relationships with prospects to increase sales opportunities.
- Assisted customers with product inquiries and provided technical advice where necessary.
- Collaborated with internal teams to ensure smooth delivery of services.
Education
High School Diploma -
Dunbar-Struggs
Lubbock, TX06.1990
Bachelor Of Arts (B.A.) - Business
South Plains College
Levelland, TXBachelor Of Science (B.S.) - Business
Texas Tech University
Lubbock, TX, USSkills
- Verbal and written communication
- Client needs assessment
- Account management
- Brand development
- Sales expertise
- Business growth
- Lead generation
- Organizational skills
- Site visits
- Remote availability
- Spanish proficiency
- Relationship management
Languages
Spanish, Bilingual
Timeline
Outside Sales-Residential Builder
Ferguson Home
02.2021 - Current
Showroom Consultant
Ferguson Kitchen, Bath & Lighting Gallery
01.2020 - 02.2021
Client Services Manager
Ferguson Kitchen, Bath & Lighting Gallery
12.2016 - 01.2020
Showroom Consultant
Ferguson Kitchen, Bath & Lighting Gallery
10.2014 - 12.2016
Sales Consultant
Brunson Brick & Stone
06.2010 - 10.2014
Sales Consultant
01.2004 - 04.2010
High School Diploma -
Dunbar-Struggs
Bachelor Of Arts (B.A.) - Business
South Plains College
Bachelor Of Science (B.S.) - Business
Texas Tech University
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