Overview
Websites
Work History
Skills
Software
Education
Timeline
Hi, I’m

Jacob McDaniel

Austin,USA
Jacob McDaniel

Overview

22
years of professional experience

Websites

Work History

Charles River Labs

Director of Product Design
05.2021 - 09.2024

Job overview

  • Pioneered strategic recruitment initiatives, attracting top-tier design talent and fostering culture of innovation and inclusivity
  • Conducted thorough usability studies, applying data-driven design principles to improve product accessibility and user satisfaction
  • Revolutionized product design landscape by spearheading enterprise-level design system, enhancing consistency across platforms and driving innovation
  • Led 17-member design team to deliver multiple web and mobile applications, driving significant improvements in user experience and accessibility
  • Delivered over 12 web applications, 2 mobile apps, and versatile multi-themed design system.

Thirsty, Indeed

Founder
05.2021 - Current

Job overview

  • Led projects from small ventures to enterprise for alcohol-related merchandise
  • Developed a Shopify-based eCommerce platform for alcohol merchandise
  • Enabled collaborations with creatives and brands through the platform
  • Orchestrated seamless user experience on platform, meticulously overseeing budgeting, strategy, and operational aspects across business
  • Managed end-to-end product lifecycle, from development to marketing, driving sustainable growth and forging key industry partnerships.

AndPixels

Founder
04.2010 - Current

Job overview

  • Championed remote team as CEO, delivering top-tier UX and WordPress solutions
  • Managed projects from $5K to $500K, driving agency growth and scalability
  • Designed, tested, and launched digital products and websites with precision
  • Pioneered digital product design and launch processes, collaborating with diverse clients nationwide
  • Built over 200 WordPress sites, from brochures to e-commerce platforms.

PourMeABeer

Co-Founder
04.2010 - 06.2024

Job overview

  • Collaborated with vendors and breweries to develop unique merchandise, driving sales growth
  • Showcased and sold products online and in-store, increasing visibility and revenue
  • Enhanced vendor storefronts with promotional items and competitive pricing, boosting engagement
  • Oversaw design, project management, budgeting, and marketing efforts to ensure successful outcomes.

Vrbo by Expedia Group

Design Lead (B2B2C - Enterprise)
03.2018 - 05.2021

Job overview

  • Led design of Vrbo's enterprise Property Management software, Escapia.com, from start to finish
  • Conducted in-depth usability studies and customer interviews, translating insights into refined design concepts via Figma prototypes
  • Collaborated with global team of 45 engineers, 5 product managers, 2 UX designers, UX content strategist, and UX engineer
  • Drove evolution of Vrbo's design system, ensuring seamless user experience across multiple touch-points and platforms.

Johnson County Community College

Adjunct Professor, Design
01.2013 - 12.2014

Job overview

  • Taught 24 Graphic and Web Design students about responsive website design and how to build their personal portfolio sites in WordPress.

Kansas Army National Guard

Infantry Sergeant
06.2002 - 06.2008

Job overview

  • Infantry Sergeant in the Kansas Army National Guard.
  • Deployment to Baghdad, Iraq 2005 - 2007, received the Army Commendation Medal and Combat Infantry Badge.
  • Taught myself HTML, CSS, Flash, and took online business classes.
  • Participated in numerous deployments, consistently demonstrating adaptability, resilience, and commitment to mission accomplishment.
  • Enhanced unit readiness by conducting comprehensive training exercises and drills.
  • Assisted in the development of operational plans that aligned with overall strategic objectives.
  • Developed leadership skills among junior team members through mentoring and guidance.

Skills

  • UX/UI Design
  • User-Centered Design
  • Cross-Functional Leadership
  • Product Lifecycle Mentorship
  • Design Systems
  • Design Recruiting
  • Strategic Design Thinking
  • Interaction Design
  • User Testing & Usability
  • Rapid Prototyping & Wireframing
  • Quantitative & Qualitative Analysis
  • Cross-Platform Design
  • Figma & Figjam
  • Adobe CS
  • Mural
  • WordPress/Shopify/
  • Notion
  • AI Tools
  • HTML/CSS

Software

Figma

Figjam

Jira

WordPress

Shopify

Adobe Creative Suite

HTML

CSS

Notion

Azure Dev Ops

Education

Johnson County Community College
Overland Park, KS

Associate of Applied Science from Graphic & Web Design
05.2008

University Overview

Timeline

Director of Product Design
Charles River Labs
05.2021 - 09.2024
Founder
Thirsty, Indeed
05.2021 - Current
Design Lead (B2B2C - Enterprise)
Vrbo by Expedia Group
03.2018 - 05.2021
Adjunct Professor, Design
Johnson County Community College
01.2013 - 12.2014
Founder
AndPixels
04.2010 - Current
Co-Founder
PourMeABeer
04.2010 - 06.2024
Infantry Sergeant
Kansas Army National Guard
06.2002 - 06.2008
Johnson County Community College
Associate of Applied Science from Graphic & Web Design

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Jacob McDaniel