Jacob De La Cerda

• Expansive Territory from Bakersfield, CA to Merced, CA
• Identify and pursue new sales leads through daily prospecting
• Develop new business opportunities with existing clients
• Daily funnel management that includes tracking lead progress & sales forecasting
• Build & deliver impactful sales proposal to prospective business customers
• Develop and train retail team on the business sales process, products, and services
• Work collaboratively with Verizon's business team to support indicatives and training
• Interacted well with customers to build connections and nurture relationships.
• Utilized creative problem-solving skills to assist Sales Consultants to overcome challenges in store during the sales process.

• Provide effective performance feedback for team
• Execute daily store operations and sales with efficiency, diligence and integrity
• Collaborate with District Manager on a daily basis
• Communicate, execute and implement Victra policies and procedures
• Maximized sales and minimized shrinkage through excellent customer service and adherence to Company Best Practices
• Actively coached and trained employees on methods for handling various aspects of sales, complicated issues, and difficult customers.

• Actively manage, train, coach and supervise Store Managers
• Work collaboratively with District Manager and Regional Sales Director
• Analyze district sales results and trends to achieve increases and maximize profits
• Ensure each location maintained high standard of merchandising, displays and appearance
• Focused on continuous recruitment, promotion, retention and termination of store employees while monitoring and managing district-wide staffing levels
• Supported Sales Consultants in store to help close incremental deals.

Visual Merchandise Leader 2015-2017

• Regional/District Trainer for Los Angeles to Orange County
• Incorporated new design techniques to create innovative and eye-catching displays.
• Promoted seasonal products and trends to move stock and prepare for incoming inventory.
• Presented store update suggestions and layouts to District Visual Merchandise Leader
• Scheduled regular maintenance and repair of displays for longevity.
• Managed aesthetically pleasing displays to showcase company products and increase sales.
• Accomplished 200%+ Comps YoY 2015-2016

Senior Team Lead 2013-2015

• Established team priorities, maintained schedules and monitored performance.
• Demonstrate a service culture that prioritizes the guest service experience. Model, train and coach expectations to deliver on our GUEST service model culture.
• Understand sales goals, plan and execute daily/weekly workload to deliver on department and store sales goals and guest engagement; including planning merchandising, pricing workload, transitions, revisions, sales plans, events and promotions
• Lead and create a safety advocacy culture by understanding how safety impacts your role and that of your team, identifying and correcting hazards, and holding team accountable to working in a safe manner to benefit themselves and others

Sales Floor Associate 2011-2012