Jacqueline Reyes
Miami,FL
Summary
Executive-Level Event Director & Strategic Consultant
Highly accomplished meeting professional with over 19 years of continuous, executive-level experience in orchestrating, scaling, and optimizing multimillion-dollar regional trade shows and conferences. Proven ability to serve as the single point of accountability for all planning, financial, and logistical aspects. This comprehensive expertise, combined with bilingual Spanish proficiency, provides high-impact independent consulting services in vendor negotiation, financial controls, and strategic event execution for clients seeking proven, executive-level reliability.
Overview
20
20
years of professional experience
Work History
Executive Consultant & Director, Conference Operations
The International Congress of Esthetics and Spa
Coral Gables, FL
04.2011 - Current
- Retained for over 14 years as the executive lead responsible for developing, executing, and optimizing a national portfolio of annual educational trade shows and conferences
- Focused on maximizing profitability and operational efficiency
- Conceptualized and directed four annual regional educational trade shows and conferences, hosting 4,000-10,000 attendees per event
- Strategically oversaw all convention center and hotel contract negotiations, securing favorable terms that delivered an average of 15% cost savings
- Managed multimillion-dollar event budgets end-to-end, ensuring alignment with financial goals and achieving a 10% annual reduction in overhead costs
- Directed all logistical functions (AV, catering, transportation, staffing), leading 20+ onsite personnel for seamless, high-stakes operational delivery
- Streamlined registration and cash handling processes, reducing onsite wait times by 30% and enhancing overall attendee satisfaction
Event Support & Travel Coordinator
The International Congress of Esthetics and Spa
Coral Gables, FL
03.2006 - 04.2011
- Managed full cycle of attendee support, including event registration, travel accommodations, and hotel reservations, maintaining high satisfaction rates across all events
- Coordinated and reconciled rooming lists with hotels and managed all onsite attendee information booths, resolving queries efficiently
- Key Achievement: Enhanced attendee registration efficiency by introducing streamlined processes, reducing wait times by 30%
Education
Associate of Arts - Hospitality Management
Miami Dade College
Miami, FL01.2010
Skills
- Tools: MS Office Suite (Advanced Excel), Cvent (Registration/Housing), Database & Registration Management, PMS Systems
- Disciplines: Strategic Site Selection, Contract Management, Comprehensive Budget Forecasting & Reporting, Risk Mitigation, Staff Leadership & Training
Specialized Consulting Services
- Vendor Strategy & Financial Negotiation: Securing highly favorable terms for convention centers, hotels, and key vendors, consistently delivering an average of 15% cost savings on large-scale agreements.
- Multi-Million Dollar Financial Management: Full accountability for developing, forecasting, and controlling event budgets, achieving a 10% annual reduction in operational overhead.
- Large-Scale Operational Audits & Execution: Directing end-to-end logistics for high-volume trade shows (up to 10,000 attendees), ensuring seamless execution of transportation, registration flow, and security.
- On-Site Team Leadership & Development: Defining protocols, training, and managing large on-site teams (20+ personnel, including security and temporary staff) for cohesive and efficient performance during the critical live event window.
LANGUAGES
English - Native
Spanish - Native
Timeline
Executive Consultant & Director, Conference Operations
The International Congress of Esthetics and Spa
04.2011 - Current
Event Support & Travel Coordinator
The International Congress of Esthetics and Spa
03.2006 - 04.2011
Associate of Arts - Hospitality Management
Miami Dade College