Jacqueline Suarez
Edison,NJ
Summary
Senior sales manager with a strong record in developing strategic marketing initiatives that drive revenue growth and improve customer engagement. Expertise in sales strategy development and effective team leadership. Proven ability to foster strategic partnerships and enhance business performance through strong communication and problem-solving skills. Results-driven Senior Sales Manager with a focus on driving business growth and customer retention through innovative marketing strategies and effective team leadership.
Overview
16
16
years of professional experience
Work History
Senior Sales Manager
Memorial Properties
Marlboro, New Jersey
03.2020 - Current
- Developed marketing strategies to enhance brand visibility and customer engagement.
- Led sales team in executing promotional campaigns across multiple channels.
- Trained and mentored junior staff on effective sales techniques and customer relations.
- Conducted competitive analysis to identify opportunities for market growth.
- Analyzed customer feedback data to inform product development decisions.
- Oversaw the design of promotional materials such as brochures, flyers, logos and websites.
- Organized promotional events and campaigns, including press releases, exhibitions, open days.
- Directed branding, sales enablement and PR strategies to support implementation of comprehensive marketing strategies.
- Presented product features and benefits to potential customers.
- Managed customer inquiries and resolved issues promptly.
- Negotiated pricing contracts with clients for optimal profitability.
- Maintained relationships with existing customers to encourage repeat and additional sales.
- Answered customer questions, shared product knowledge and researched pricing and availability.
- Developed and maintained strong relationships with clients and prospects.
- Collaborated with team members to create effective sales strategies.
- Resolved customer complaints promptly and professionally.
- Generated new business by developing marketing initiatives, performing prospect calls, and networking referrals.
- Identified and approached potential customers by generating leads, setting appointments and conducting site visits.
- Recommended discounts or special offers based on customer needs.
- Gained customer base by identifying needs to deliver relevant product solutions that achieve client needs.
- Created and set up presentations at trade shows, fairs and community events to showcase company.
- Secured long-term accounts by managing sales presentations and providing recommendations to promote brand and product benefits.
- Consulted with long-term, new, and prospective customers to understand needs and propose ideal solutions.
- Developed and implemented sales strategies to increase customer base and boost revenue.
- Increased customer base and gross profit within first year.
- Generated leads through cold-calling, networking, email campaigns.
- Introduced customers to new offerings and updated accounts.
- Prepared and processed contracts and order forms for new and existing customers.
- Led business development and marketing efforts to expand customer base.
- Collaborated with other sales team members to share selling strategies and gain new insights.
- Generated leads per month and worked to convert customers with success rate.
Senior Sales Manager
Freedom Line Insurance Brokerage
Queens, New York
04.2010 - 03.2020
- Specialized in underwriting and selling high-volume commercial auto insurance to NYC Taxi & Limousine Commission (TLC) drivers, specifically targeting luxury and fleet accounts at Mercedes-Benz and Toyota dealerships, to name a few.
- Developed strategic partnerships with major dealerships (Mercedes-Benz and Toyota) to provide compliant TLC insurance, resulting in increased policy volume.
- Managed the full sales cycle for For-Hire Vehicle (FHV) insurance policies, offering expert risk-management solutions to professional drivers.
- Coordinated customer service initiatives to improve client satisfaction.
- Implemented marketing strategies to promote insurance products effectively.
- Maintained relationships with key stakeholders and industry partners for collaboration.
Education
Associate of Arts - Business Administration
LaGuardia Community College
Long Island City, NY05-1992
Skills
- Sales and customer engagement
- Customer relationship management
- Promotional campaigns
- Effective communication
- Problem solving
- Team leadership
- Conflict resolution
- Business growth and retention
- Sales presentations
- Bilingual in English & Spanish
- Sales operations
- Goals and performance management
- Key account management
Languages
English
Full Professional
Spanish
Full Professional
Timeline
Senior Sales Manager
Memorial Properties
03.2020 - Current
Senior Sales Manager
Freedom Line Insurance Brokerage
04.2010 - 03.2020
Associate of Arts - Business Administration
LaGuardia Community College