Dynamic Salesforce Administrator with a proven track record of transforming business processes through strategic implementation of Salesforce technology. Known for fostering seamless collaboration among teams, aligning efforts toward shared objectives, and organizing workflows to achieve business goals efficiently. A stabilizing influence in the workplace, leveraging exceptional interpersonal skills and participative leadership to cultivate a culture of excellence and collaboration that drives impactful results. Professional attributes include proactivity, consistency, organization, adaptability, resourcefulness, analytical thinking, and keen observation.
Overview
11
11
years of professional experience
Work History
Sales Database Administrator
INSPIRE EVENT TECHNOLOGIES, LLC
Irving, TX
09.2021 - 04.2026
Responsible for the administration, maintenance and development of the company’s Salesforce organization.
Responsible for the administration, maintenance and development of the company’s Salesforce based systems.
Carrying out Salesforce administrative work such as data entry, lead generation, list uploading, list cleansing, reports, dashboards, etc.
Maintaining and customizing Salesforce.com scopes such as users, roles, profiles, groups, accounts, contacts, record types, sharing rules, custom objects, pick lists and page layout customization to support vital business functions and the company’s needs.
Develops, launches and manages in-depth dashboards and reports for all team functions on both management and individual levels to monitor data quality and integrity.
Manipulating and reformatting data, de-duping and cleanup procedures.
Liaising closely with business analysts, project managers and developers in order to ensure that the Salesforce system is managed effectively as well as designing new Salesforce enhancements.
Keeping abreast of new CRM technology & innovations
Identifying gaps between the business’ needs and standard application functionality.
Working remotely providing ongoing support requests and training for the inside sales team.
Implemented capacity planning strategies to accommodate growth in data volume without compromising system performance or reliability.
Ensured database security with implementation of role-based access control and regular vulnerability assessments.
Collaborated with cross-functional teams to develop custom applications that supported business objectives and met user needs.
Created and updated database designs and data models.
Conducted regular audits of data quality, identifying inconsistencies and implementing corrective actions as necessary.
Legal Analyst
SHERMCO INDUSTRIES, INC.
Irving, TX
07.2020 - 09.2021
Review, analyze and amend contracts to eliminate potential risks for company
Serve as point of contact for internal (as well as external) business teams seeking legal support
Aggregate data from multiple sources to provide a comprehensive response to RFPs/RFIs
Create reports, summaries, presentations and process documents to display results
Collaborate with other team members to effectively analyze and present data
Develop systems and processes for gathering and storing data for future analytic projects
Monitor internal and external data points that may affect the risk level of decision
Completed 100% of assigned tasks by deadline to prepare legal team for trial and related proceedings.
Implemented document management systems that streamlined access to critical information during time-sensitive projects.
Compiled and edited contracts and policies.
Contributed to the development of risk management strategies by identifying potential legal pitfalls in business operations.
Managed contract review process, resulting in reduced liability risks for the organization.
Used Salesforce to track evidence and case-related documents.
Balanced multiple projects and prioritized those with highest potential value to company.
Sales Support Coordinator
ENCORE EVENT TECHNOLOGIES
Dallas, TX
04.2015 - 03.2020
Responsible for the administration, maintenance and development of the company’s Salesforce organization.
Maintaining and customizing Salesforce.com scopes such as users, roles, profiles, groups, accounts, contacts, record types, sharing rules, custom objects, pick lists and page layout customization to support vital business functions and the company’s needs.
Develops, launches and manages in-depth dashboards and reports for all team functions on both management and individual levels to monitor data quality and integrity.
Manipulating and reformatting data, de-duping and cleanup procedures.
Liaising closely with business analysts, project managers and developers in order to ensure that the Salesforce system is managed effectively as well as designing new Salesforce enhancements.
Keeping abreast of new CRM technology & innovations
Increased account retention by proactively identifying areas for improvement and recommending effective strategies.
Collaborated with the sales team to develop customized proposals and product offerings for prospective clients.
Updated internal databases with accurate customer contact information, ensuring effective communication channels were maintained throughout the sales process.
Optimized territory coverage plans through data analysis and mapping tools to maximize efficiency in reaching target customers.
Education
Associates of Science - Criminal Justice, Human Services
Colorado Technical University Online
Colorado Springs
05.2010
Skills
Client account management
Sales lead development
Office management
Proficient in MS Office Suite 2024
Salesforce platform expertise
Agreement facilitation
RFP development
Sales support expertise
Remote team collaboration
Timeline
Sales Database Administrator
INSPIRE EVENT TECHNOLOGIES, LLC
09.2021 - 04.2026
Legal Analyst
SHERMCO INDUSTRIES, INC.
07.2020 - 09.2021
Sales Support Coordinator
ENCORE EVENT TECHNOLOGIES
04.2015 - 03.2020
Associates of Science - Criminal Justice, Human Services