Summary
Overview
Work History
Education
Skills
Certification
Awards
Timeline
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Jalen Johnson

Farmington Hills,MI

Summary

Dynamic and results-driven Digital Marketing professional with hands-on experience in diverse internships at Capital Area Transportation Authority, KARMA jack Digital Marketing Agency, and Michigan State Fair LLC. Proficient in leveraging SEO strategies, Adobe After Effects, and Social Media Management to drive engagement and brand visibility. Adept in utilizing the Microsoft Suite for efficient workflow management, planning and executing events, and crafting compelling blog content. Eager to bring innovative marketing solutions and a creative touch to your team.

Overview

2
2
years of professional experience
1
1
Certification

Work History

SOCIAL MEDIA MARKETING INTERN

Michigan State Fair, LLC
06.2024 - 09.2024
  • Created and managed daily content calendars for multiple social media accounts, designed visuals for use on social media platforms, optimized posts using relevant keywords, hashtags, and links to increase visibility.
  • Supported branding, digital marketing messaging, and advertising campaigns by engaging with followers on various social media platforms.
  • Helped organize and plan the 2024 Michigan State Fair.
  • Organized the 5K event securing 11 sponsors and getting 368 participants. I also coordinated volunteers.

MARKETING INTERN

Capital Area Transportation Authority (CATA)
05.2023 - 07.2024
  • Responsibilities included Social media management, social media auditing, assisting with event planning, monthly blog writing, website building, and customer experience management.
  • Assisted in creating written, video, and image content for marketing channels.
  • Conducted monthly "Listening Bus" rides to gain on-the-ground experience with CATA services, engaging directly with riders and collecting feedback surveys to identify and recommend service improvements.

CLERICAL OFFICE WORKER

MSU College of Arts & Letters
09.2022 - 12.2023
  • I worked as a part-time student clerical worker for the African American & African Studies department
  • Created flyers for AAAS events, made reservations for team meetings, sent maintenance requests for the building, sorted mail, and answered phone calls to assist students.
  • Facilitated smooth operations by managing office supply inventory and placing orders when necessary.

ADVERTISING INTERN

KARMA jack Digital Marketing Agency
04.2022 - 09.2022
  • Responsibilities included blogging, SEO keyword research, blog writing, and social media management.
  • Generated on-air promotional scripts to promote client marketing and advertising initiatives.
  • Maintained status reports for client projects.

Education

Bachelor of Science - Advertising Management

Michigan State University
East Lansing, MI
12.2023

Skills

  • Search Engine Optimization (SEO)
  • Adobe After Effects
  • Social Media Marketing
  • Microsoft Office Suite
  • Adobe Photoshop
  • Event Planning
  • Blog Writing
  • Cardiopulmonary Resuscitation (CPR)
  • Brand Awareness

Certification

Hubspot Academy Social Media Marketing

Awards

  • Eagle Scout Award
  • KARMA jack Intern Scholarship Award

Timeline

SOCIAL MEDIA MARKETING INTERN

Michigan State Fair, LLC
06.2024 - 09.2024

MARKETING INTERN

Capital Area Transportation Authority (CATA)
05.2023 - 07.2024

CLERICAL OFFICE WORKER

MSU College of Arts & Letters
09.2022 - 12.2023

ADVERTISING INTERN

KARMA jack Digital Marketing Agency
04.2022 - 09.2022

Bachelor of Science - Advertising Management

Michigan State University
Jalen Johnson