James F. Allen III

I serve as a Digital Strategist at Specificity, where my role involves overseeing the launch and management of diverse marketing campaigns for various clients. My responsibilities encompass budget allocation across ad delivery platforms and crafting audience-centric strategies to drive conversions. My team and I have achieved notable milestones, including a successful company rebranding effort and the creation of our website. Additionally, we consistently produce engaging promotional content. We've also forged a valuable partnership with Kevin Harrington, one of the original sharks from the TV show Shark Tank, resulting in several impactful promotional collaborations.