Jared Eborn
SALT LAKE CITY,UT
Summary
Driven professional with a broad range of leadership and experience in communications, marketing and journalism seeking to leverage a diverse background to write the final chapter in my career with a organization committed to making a positive impact in our community.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Marketing Specialist / Social Media Manager
Hoj Innovations
Salt Lake City, Utah
01.2024 - Current
- Crafted blog posts, case studies, and e-books for a large material handling and warehousing company.
- Relaunched social media marketing campaigns on Facebook, Instagram, and LinkedIn and saw follower count double and engagement triple in less than 12 months.
- Built and scheduled a content marketing strategy and calendar for written and visual content.
E-Commerce Marketing Specialist / Shop Manager
Contender Bicycles
Salt Lake City, Utah
07.2020 - 09.2022
- Wrote and updated product descriptions and information for thousands of items on an e-commerce platform.
- Created blog posts and email marketing content.
- Managed Park City store location for 15 months, overseeing sales, service, and merchandising.
Owner /Director of Event Management
Extra Mile Racing, LLC
Salt Lake City, Utah
01.2011 - 05.2021
- Organized from concept to race day, more than 100 endurance sports events.
- Secured special event permits from numerous city, county, state, and agency departments.
- Built and managed several event and company websites with annual changes in information.
- Executed email, social media, and digital marketing campaigns to increase event awareness and registrations.
- Coordinated volunteers and event staff, including officials and medical needs.
- Reluctantly closed business after the COVID-19 pandemic.
Executive Director
Utah Cycling Association
Salt Lake City, Utah
01.2017 - 01.2019
- Volunteer position overseeing the local branch of USA Cycling.
- Coordinated scheduling, officiating and management of amateur and professional cycling events in Utah.
Journalist / Editor
Deseret News
Salt Lake City, Utah
07.2005 - 08.2010
- Sports Reporter and Editor for a daily newspaper, covering hundreds of events and writing hundreds of articles.
- Section editor for one day per week, managing production of sports section.
- 15 years of previous experience at other newspapers in the region.
Education
Master of Science - Sport Management
Utah State University
Logan, UT05-2024
Bachelor of Science - Journalism / Mass Communication
Utah State University
Logan, UT05-1996
Skills
- Marketing Communications
- Digital Marketing
- Social Media Management
- Communications Management
- Media Relations
- Event Management
- Sports Event Organization
- Copywriting
- Press Release Writing
- Content Creation
- Research and Fact-Checking
- Content Management Systems
- Writing and Editing
- Audience Engagement
- Marketing Strategy
- Communications Strategy
- Event Planning
- Community Outreach
- Public Relations
- Sponsorship Management
Certification
- Numerous certificate courses in digital marketing and social media strategy. List available upon request.
Timeline
Marketing Specialist / Social Media Manager
Hoj Innovations
01.2024 - Current
E-Commerce Marketing Specialist / Shop Manager
Contender Bicycles
07.2020 - 09.2022
Executive Director
Utah Cycling Association
01.2017 - 01.2019
Owner /Director of Event Management
Extra Mile Racing, LLC
01.2011 - 05.2021
Journalist / Editor
Deseret News
07.2005 - 08.2010
Master of Science - Sport Management
Utah State University
Bachelor of Science - Journalism / Mass Communication
Utah State University
- Numerous certificate courses in digital marketing and social media strategy. List available upon request.
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