Summary
Overview
Work History
Education
Skills
Timeline
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Jason Morrison

Anthem

Summary

Seasoned, high-performing sales professional, with more than 15 years of directing strategic sales initiatives in dynamic marketing environments. Intuitive, with acute business acumen and expertise in channel development and market penetration. Demonstrated record of achievement in excelling at aligning core business, revenue, and growth goals to enhance return on investment (ROI) and optimize company growth. Client-centric, with an eye to account retention through proactive management of escalations and deliverables. Personable and persuasive, great at leading and inspiring others. Practiced public speaking and presentation skills.

Overview

15
15
years of professional experience

Work History

Account Manager

Zomedica
Anthem, Az.
03.2025 - Current
  • Managed client relationships to ensure satisfaction and retention.
  • Developed tailored solutions based on customer needs and feedback.
  • Coordinated cross-functional teams to deliver on client expectations.
  • Facilitated contract negotiations, ensuring alignment with company goals.
  • Collaborated with sales team to identify potential upsell opportunities and expand client base.

Selected Contributions:

  • Named 2025 West Region MVP.

Territory Manager

Wedgewood Pharmacy
Phoenix, Arizona
11.2019 - 03.2025
  • Provide client education, support, and sales for 800 plus accounts covering multiple states at a leading animal healthcare company.
  • Exceeded sales objectives by analyzing the competitive marketplace to identify gaps and prospect new clients.
  • Assessed ROI, with an eye to growing profit margins while delivering quality service as defined by organizational standards.
  • Active participant in increasing client awareness through trade shows and seminars.

Selected Contributions:

  • Led the West Region in new enrollments for Home Delivery platform 2024.
  • Surpassed performance goals for 5 years straight.

Director of Sales

Shepherd Software, Inc.
Prescott, Arizona
01.2017 - 01.2018
  • Directed sales and marketing for a cloud-based, veterinary practice management software start-up.
  • Oversaw all factors contributing to the bottom-line, determining sales goals and developing a feasible business plan.
  • Brought a solid business background to the table, impacting ROI discussions when seeking additional venture capital funding.
  • Managed the sales cycle from prospecting to closing, mining a career-long list of industry contacts to identify sales leads, target new clients, and identify business opportunities.
  • Partnered with the Marketing, and Sales Operations Directors to schedule product demos and conference exhibits.
  • Collaborated with the CEO and developers during the software beta development process, by analyzing current industry trends, identifying essential software features, and evaluating product benefits through workshops and case studies.

Selected Contributions:

  • Grew user subscriptions by 200% and increased product recognition, utilizing practiced sales techniques and persuasive communication to forge industry related partnerships, and by integrating the product with several national distributors.

Territory Manager

Henry Schein Animal Health
Phoenix, Arizona
01.2014 - 01.2016
  • Provided client education, support, and sales for 150+ accounts at a leading animal healthcare company.
  • Exceeded sales objectives by analyzing the competitive marketplace to identify gaps and prospect new clients.
  • Assessed ROI, with an eye to growing profit margins while delivering quality service as defined by organizational standards.
  • Active participant in increasing client awareness through trade shows and seminars.

Selected Contributions:

  • Key team contributor within a $4M sales territory, facilitating a 60% growth in new business in 2015.
  • Surpassed performance goals every year.

Veterinary Diagnostic Consultant

Idexx Laboratories
Phoenix, Arizona
01.2011 - 01.2014
  • Delivered award-winning territory management more than 600 accounts consisting of veterinary offices and hospitals.
  • Providing lab services and in-house diagnostic to accounts in multi-state territory.
  • Researched and analyzed potential account viability to maximize revenue, by identifying and prospecting new clients.
  • Minimized attrition, strengthening existing client relationships by providing superior service support, pricing and promotional information, new opportunities, and staff guidance.

Selected Contributions:

  • Achieved performance over goal every quarter, twice winning recognition as Regional Top Performer, by exceeding quarterly sales goal by highest percentage.

Education

Bachelor of Science (BS) - Global Business, concentration in Marketing

Arizona State University West
Phoenix, Arizona

Skills

  • Prospecting / Closing
  • Staff Recruitment and Training
  • Customer Service and Support
  • Contracts / Negotiations
  • Team Building and Coaching
  • Relationship Management / Client Retention
  • Lead Generation / Cold Calling
  • Microsoft Office Suite / CRM / Sales Force

Timeline

Account Manager

Zomedica
03.2025 - Current

Territory Manager

Wedgewood Pharmacy
11.2019 - 03.2025

Director of Sales

Shepherd Software, Inc.
01.2017 - 01.2018

Territory Manager

Henry Schein Animal Health
01.2014 - 01.2016

Veterinary Diagnostic Consultant

Idexx Laboratories
01.2011 - 01.2014

Bachelor of Science (BS) - Global Business, concentration in Marketing

Arizona State University West
Jason Morrison