JEAN CHARLTON

• Lead product strategy and go-to-market execution for enterprise healthcare learning platforms serving pharmacy professionals, employers, health systems, and enterprise workforce customers.

Key Contributions

• Developed platform strategy connecting enterprise workforce learning, certification, analytics, compliance, and AI-powered learning experiences into a unified product vision.
• Partner with executive leadership to define market opportunities, investment priorities, and platform roadmap supporting enterprise healthcare customers.
• Lead cross-functional planning across Product, Engineering, Marketing, Sales, Customer Success, Operations, and Content.
• Shape positioning and launch strategy for AI-powered learning capabilities including simulation-based learning, intelligent coaching, and enterprise workforce solutions.
• Translate customer, employer, and market insights into strategic roadmap investments.
• Champion AI-first product development while introducing AI-powered workflows across research, messaging, and planning.

• Owned product strategy, positioning, go-to-market execution, and commercial growth for a multi-million-dollar enterprise SaaS platform serving regulated industries.

Key Contributions

• Led positioning and GTM strategy across Financial Services, Mortgage, Securities, Insurance, Banking, and Compliance platforms.
• Developed executive messaging translating platform modernization, analytics, AI capabilities, reporting, and identity solutions into customer value.
• Partnered with Product, Sales, Marketing, Customer Success, and Executive Leadership on enterprise platform launches.
• Built messaging frameworks, sales enablement, executive presentations, and launch strategies supporting revenue growth.
• Directed launches including enterprise reporting, AI-powered experiences, HRIS integrations, SSO, analytics, and platform modernization.
• Created executive business reviews connecting roadmap investments to customer outcomes and revenue.
• Introduced AI-driven product marketing workflows accelerating messaging, research, and launch planning.

Highlights

Increased subscription retention from 20% to 80% through customer lifecycle transformation and product innovation.

Delivered 10% annual revenue growth through pricing strategy, commercialization, and portfolio optimization.

Unified Product and Product Marketing into a customer-led operating model connecting market insight, roadmap investment, and go-to-market execution.

Built Voice of Customer programs that improved executive investment decisions and customer-centered product strategy.

• Led product strategy and product marketing for a global enterprise travel platform.
• Developed positioning, messaging, and GTM strategy.
• Partnered across Sales, Marketing, Customer Success, and Product.
• Built customer-centric product messaging and launch strategies.
• Led executive communications, roadmap presentations, and customer research.

Highlights

Directed commercialization strategy for one of the travel industry's leading mobile platforms.

Increased customer engagement by 35% through lifecycle optimization, customer segmentation, and personalized digital experiences.

Partnered across Product, UX, Customer Success, Marketing, and Sales to improve enterprise customer experiences.

• Progressed through multiple leadership roles over an 18-year career delivering emerging technology products.
• Led commercialization of broadband, messaging, mobile applications, and digital platforms.
• Directed cross-functional launch strategy spanning Product, Marketing, Technology, Sales, and Operations.
• Developed positioning, pricing strategy, messaging, and executive communications.
• Built investment business cases supporting strategic portfolio growth.

Highlights

Led commercialization, go-to-market strategy, and customer adoption initiatives for multiple emerging technologies, including dial-up internet, broadband, text messaging, multimedia messaging (MMS), mobile applications, and early app ecosystem experiences.

Helped introduce products that fundamentally changed how consumers connected, communicated, and interacted with digital technology.

Partnered across Product, Technology, Marketing, Sales, and Operations to launch innovative consumer experiences at national scale.

Built expertise commercializing emerging technologies long before digital transformation became a business imperative, establishing the foundation for future leadership in SaaS, AI, and enterprise product strategy.