JEFFREY ROSENBERG
La Vernia,TX
Summary
Enterprise utility and infrastructure leader with 30+ years of experience driving mission-critical operations, large-scale modernization, and enterprise transformation across regulated, high-availability environments. Leads with accountability across strategy, execution, governance, risk, financial performance, vendor alignment, and cross-functional delivery. Proven in stabilizing complex initiatives, modernizing legacy environments, improving reliability, and converting high-stakes operational demands into measurable business results. Trusted to lead where failure is not an option.
Overview
37
37
years of professional experience
Work History
Senior Project Manager, Transformation Projects – ADMS, DERMS, Fire Mitigation & Advanced Applications
Xcel Energy
San Antonio, Texas
01.2023 - Current
- Lead a $150M+ enterprise grid modernization program spanning ADMS, DERMS, Fire Mitigation, OMS, and advanced applications across three operating companies, with accountability for execution from scope definition through go-live in alignment with strategy, governance, regulatory requirements, and business objectives.
- Provide enterprise leadership across cross-functional teams, vendors, PMO, architecture, cybersecurity, procurement, and business stakeholders to drive disciplined control of scope, schedule, budget, risk, and operational readiness.
- Lead technical development, software delivery, integration planning, and vendor execution across mission-critical utility platforms, aligning engineering, architecture, testing, and implementation to support reliable deployment and long-term operational performance.
- Provide leadership in DERMS-related hardware and infrastructure architecture while directing governance, executive reporting, financial oversight, compliance alignment, and issue escalation across business and technical leadership.
Vice President, Technology and Operations
Texas Public Radio
San Antonio, Texas
01.2020 - 01.2023
- Held full executive accountability for technology and operations across a complex 24/7 broadcast environment, leading multi-million-dollar budgets, strategic planning, infrastructure modernization, asset management, procurement, and operational execution.
- Led technical strategy, architecture, and enterprise systems development across broadcast, network, facilities, and operational platforms to improve scalability, resilience, user experience, and long-term cost efficiency.
- Directed a $20M headquarters commissioning and infrastructure upgrade, resolving more than 350 deficiencies, while securing 10 FCC station permits and strengthening compliance, reliability, and regional capability.
Director of Engineering & Technology
Equity Communications LLP
Atlantic City, New Jersey
01.2015 - 01.2020
- Led technology and operational strategy for 24/7 broadcast and IT environments, driving modernization initiatives that improved system reliability, asset performance, regulatory compliance, and return on investment.
- Directed cross-functional teams across network operations, RF systems, help desk, physical plant, infrastructure design, and end-user support in a mission-critical, deadline-driven operating environment.
- Guided technical architecture, platform migration, and systems modernization initiatives, including automation, fault-tolerant servers, AOIP, and phased RF upgrades, while developing multi-year roadmaps and crisis-response protocols that strengthened resilience and service continuity.
Founder and President
Modulation Magic LLC
Southborough, Massachusetts
01.1989 - 01.2020
- Founded and led a broadcast engineering consultancy delivering turnkey infrastructure solutions, complex facility builds, technical modernization programs, and multi-million-dollar client engagements across commercial, public, and academic sectors.
- Built a reputation for solving high-risk technical, operational, and infrastructure challenges through strategic planning, systems design, vendor coordination, and execution leadership.
Education
BA - Communications; Minor in Political Science
Curry College
Milton, MA05-1989
Skills
- Grid Modernization
- Enterprise Transformation
- IT/OT Integration
- ADMS / DERMS / OMS
- Fire Mitigation
- Infrastructure Modernization
- Governance & Regulatory Alignment
- Financial Leadership & Cost Optimization
- Vendor Management & Procurement
- Reliability, Resilience & Business Continuity
- Operational Excellence
- Executive Stakeholder Leadership
Accomplishments
- Directing a $150M+ grid modernization program spanning ADMS, DERMS, Fire Mitigation, OMS, and advanced applications across three operating companies.
- Reduced enterprise planning costs by 25% and cut planning cycle time by 50%.
- Delivered 63% telecom savings, 15% utility savings, and 30% maintenance savings.
- Reduced downtime from human error by 90% and lowered technology-related operating expense by 40%.
- Built and modernized high-availability infrastructure achieving 99.9% uptime.
Timeline
Senior Project Manager, Transformation Projects – ADMS, DERMS, Fire Mitigation & Advanced Applications
Xcel Energy
01.2023 - Current
Vice President, Technology and Operations
Texas Public Radio
01.2020 - 01.2023
Director of Engineering & Technology
Equity Communications LLP
01.2015 - 01.2020
Founder and President
Modulation Magic LLC
01.1989 - 01.2020
BA - Communications; Minor in Political Science
Curry College