Jenna Herting
Summary
Recent graduate with foundational knowledge in music, cinema, business, and entertainment, complemented by hands-on experience gained through career-building jobs and internships. Demonstrates strong teamwork, problem-solving, and time-management skills. Ready to contribute meaningfully in a new role with commitment and drive.
Portfolio
Resume
Camera Work
Audiovisual/Livestreaming
Overview
2
2
years of professional experience
Work History
Brand Ambassador
Wasserman Next Gen
04.2025 - Current
- Represented Fit:Match, an AI-driven retail technology company focused on improving fit and sizing for apparel brands.
- Engaged consumers through campus activations and social media to promote Fit:Match's virtual fitting platform.
- Collected user experience insights to inform marketing and strategy.
- Increased positive word-of-mouth referrals through genuine, personalized customer interactions and excellent product knowledge.
- Ensured accurate representation of the brand by maintaining consistent messaging and visuals across all promotional materials and presentations.
Audiovisual Assistant
University of Iowa
07.2023 - Current
- Set up audio and video equipment for concerts, including microphones, XLR cables, and projectors.
- Livestreamed and recorded events, followed by post-production editing with Adobe Premiere Pro and Avid Pro Tools.
- Designed on-screen graphics and visuals using Adobe Illustrator.
- Worked effectively in fast-paced environments.
- Self-motivated, with a strong sense of personal responsibility.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
Brand Ambassador
Wasserman Next Gen
08.2024 - 04.2025
- Promoted Molson Coors' Happy Thursday brand through on-premise events and activations.
- Coordinated marketing materials and scheduling with local teams and wholesalers.
- Gathered and reported consumer insights through qualitative feedback.
- Boosted sales through effective collaboration with store staff to promote products in high-traffic areas.
- Approached strangers and interacted in natural conversation with goal of developing brand loyalty.
Lead Intern Coordinator
Cedar Rapids Independent Film Festival
01.2024 - 04.2025
- Researched marketing trends and participated in weekly planning meetings.
- Supported event logistics and contributed to the festival's promotional content.
- Provided creative input on social media and branding initiatives.
- Negotiated contracts with vendors and suppliers, securing favorable terms for the organization's benefit.
- Led a diverse group of interns towards achieving common goals while overcoming challenges along the way.
Education
Bachelor of Arts - Music, Cinema
The University of Iowa
Iowa City, IASkills
- Audio/Video: Avid Pro Tools, Adobe Premiere Pro, Adobe Illustrator, Adobe Creative Cloud
- Event & Media Production: Camera operation, livestreaming, audio setup
- Software Proficiency: Microsoft Office (Word, PowerPoint, Excel, Outlook, Teams, SharePoint)
- Languages: English (Native), Spanish (Intermediate)
- Customer service
- Effective communicator
- Customer engagement
- Adaptable personality
- Team leadership qualities
- Brand awareness
- Social media marketing
- Content creation proficiency
- Excellent public speaking
Leadership & Involvement
President, University Choir
Fall 2022 – Fall 2024
- Directed event planning and logistics for university choir activities.
- Acted as primary liaison between choir members and the music director.
- Fostered collaboration across the leadership council.
Team Captain, Intramural Volleyball
Fall 2021 – Spring 2023
- Organized game schedules, managed team communication, and encouraged team morale.
- Led the team through multiple successful seasons with an emphasis on inclusivity and sportsmanship.
Timeline
Brand Ambassador
Wasserman Next Gen
04.2025 - Current
Brand Ambassador
Wasserman Next Gen
08.2024 - 04.2025
Lead Intern Coordinator
Cedar Rapids Independent Film Festival
01.2024 - 04.2025
Audiovisual Assistant
University of Iowa
07.2023 - Current
Bachelor of Arts - Music, Cinema
The University of Iowa
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